Business
DSRUPT Engaged by NuGen Medical for Online Marketing
Toronto, Ontario--(Newsfile Corp. - June 6, 2023) - NuGen Medical Devices Inc. (TSXV: NGMD) (the ...
About this update from Nugen Medical Devices Inc
[{"type":"text","content":"DSRUPT Engaged by NuGen Medical for Online MarketingToronto, Ontario--(Newsfile Corp. - June 6, 2023) - NuGen Medical Devices Inc. (TSXV: NGMD) (the \"Company\" or \"NuGen\") is pleased to announce it has engaged Dsrupt Media Inc. (\"DSRUPT\") to develop product awareness and grow sales of NuGen's needle-free InsuJet™ medical device, targeting diabetics around the world. InsuJet™ is approved for sale as a medical device in 42 countries.\"We were drawn to the talent at DSRUPT of young, hungry, data-driven marketers and brand owners with a deep knowledge of e-commerce,\" commented Richard Buzbuzian, CEO. \"We quickly saw DSRUPT was responsible for helping scale more than 10 brands to millions in revenue in the last year alone. Together we quickly became aligned in our approach on how to grow sales of InsuJet™ and with that, we engaged our partnership as we drive forward in 2023 and 2024.\"\"Our ads have driven over 450 million views and more than $85 million in revenue in the last year for the brands we've worked with,\" commented Wes St. Armand, DSRUPT's CEO. \"We are delighted to work with Richard and the NuGen team as we look to drive sales and brand awareness for InsuJet™.\"In an effort to increase product education, brand awareness, and deliver sales, NuGen and DSRUPT will look to create highly engaging content for paid media that breaks through the noise and captures the attention of consumers. In addition to the Company's traditional B2B business, NuGen looks to first commence B2C sales in the United Kingdom, France and Spain where InsuJet™ is approved for sale as a medical device.About DSRUPTDsrupt Media Inc. is a holistic direct-to-consumer growth marketing company. The sections of the company include Dsrupt Productions, Dsrupt Paid Media, Dsrupt Performance and Dsrupt Brands. Last year, Dsrupt Productions produced and executed from start to finish over 20 Commercials for some of the top e-commerce companies in the world. Dsrupt Paid Media focuses on customer acquisition to grow brands profitably using cutting-edge tactics and timeless marketing principles. Dsrupt Performance is the creative department that creates direct-response performance ads. The Performance team is made up of creative strategists, copywriters, creators, editors and data analysts to drive profitable customer acquisi...