Business
Northstar releases its direct response multi-media ad designed to be used in national television advertising campaigns
Northstar releases its direct response multi-media ad designed to be used in national television advertising campaigns.
About this update from Medgen Inc
[{"type":"text","content":"\n\n\n\nNorthstar releases its direct response multi-media ad designed to be used in national television advertising campaigns\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n\n\n\n\n\n\nNorthstar releases its direct response multi-media ad designed to be used in national television advertising campaigns\nPR Newswire\nHOLBROOK, N.Y., June 2, 2015\n\n\n\nHOLBROOK, N.Y., June 2, 2015 /PRNewswire/ -- Northstar Global Business Services, Inc. (OTCPink:MDIN) today released its first television and multi-media commercial advertisement, which it plans to use in a national marketing campaign to promote SNORenz®, the company's top selling product.\n\nThe advertisement is a reboot of the company's past success with television advertising. Previous ads focused on a more infomercial style advertisement, but this, more modern version takes an entertainment-oriented path, and uses one of the most popular pop culture themes in media today, Zombies. The ad takes advantage of the current popularity of zombies and adds the comical twist of suggesting that the star's snoring is \"so loud it can wake the dead.\" The ad can be seen at http://medgeninc.com/ad/.\n\nThe ad was produced by Schnebly Hill Recorders, Inc., and features actors, Tim Harcourt, and Brit Burkhardt. The company's strategy is to start with local cable channels in several markets, and move to the big networks later in the year. Although no specific advertising agreements have yet been announced, Northstar hopes that the ad spot helps to increase popularity of SNORenz® and increase revenue in both its online direct sales, and its retail distribution which is just beginning to be laid out now.\n\nIn its efforts to lock down distribution in the US and abroad, the company has recently announced a deal with nationwide distribution network, Mr. Checkout, extending the companies reach to over 35,000 retail stores, and over 1000 individual distributors in the US alone. The hope is that as SNORenz® begins to appear on store shelves, the commercial will solidify branding and drive consumers to purchase, a strategy the company has ...