Business
Ruder Finn Named PR Agency of Record for Noodles & Company
Ruder Finn, one of the world's largest independent global communications and integrated marketing consultancies, today announced it has been named agency of record for Noodles & Company, the fast-casual restaurant chain known for serving globally inspired noodle dishes made fresh to order. Under the leadership of Ilana Shenitzer, Executive Vice President, Head of Consumer Goods, Ruder Finn will deliver insight-driven brand storytelling, immersive consumer experiences, and fully integrated campai
About this update from Noodles & Company
[{"type":"text","content":"New partnership builds on Brand Experience practice's expertise in strategic brand storytelling and integrated campaigns, expanding its food and beverage portfolio","length":167,"tagName":"p","attribs":{}},{"type":"text","content":"NEW YORK, Aug. 25, 2025 /PRNewswire/ -- Ruder Finn, one of the world's largest independent global communications and integrated marketing consultancies, today announced it has been named agency of record for Noodles & Company, the fast-casual restaurant chain known for serving globally inspired noodle dishes made fresh to order. Under the leadership of Ilana Shenitzer, Executive Vice President, Head of Consumer Goods, Ruder Finn will deliver insight-driven brand storytelling, immersive consumer experiences, and fully integrated campaigns designed to deepen engagement and expand and grow their customer base.","length":632,"tagName":"p"},{"type":"image","alt":"Image Credit: Noodles & Company","displaySize":"","headline":null,"caption":"Image Credit: Noodles & Company","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":300,"url":"https://media.zenfs.com/en/prnewswire.com/140f130114ef8838a42991f28d37e647"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/zfrxWaLODRBR0HEl5Sqd6Q--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTUyOTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/140f130114ef8838a42991f28d37e647","width":400,"height":300}},"href":"https://mma.prnewswire.com/media/2756378/DeliciousDuos.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"This win accelerates Ruder Finn's expansion of its Brand Experience practice – particularly its food and beverage specialty – at a time when the fast-casual category is poised for a rebound, driven by evolving consumer dining habits and the increasing demand for convenience and quality.","length":291,"tagName":"p"},{"type":"text","content":""This is an exciting time for our Brand Experience team as we continue to grow our footprint in the food and beverage space, especially in the fast-casual sector, where evolving consumer preferences are creating new opportunities for brand connection," said Shenitzer. "Noodles & Company has a compelling story, a bold vision, and a menu that customers across the country love. We look forward to amplifying their voice, deepening...