Business
ChromaDex Announces Nationwide Launch of Tru Niagen® at The Vitamin Shoppe®
Tru Niagen is now available at 700 retail locations of The Vitamin Shoppe and Super Supplements™ and online at vitaminshoppe.com LOS ANGELES--(BUSINESS
About this update from Niagen Bioscience, Inc.
[{"type":"text","content":"\nTru Niagen is now available at 700 retail locations of The Vitamin Shoppe and Super Supplements™ and online at vitaminshoppe.com\n\n\n LOS ANGELES--(BUSINESS WIRE)--\nChromaDex Corp. (NASDAQ:CDXC), the global authority on nicotinamide adenine dinucleotide (NAD+) and healthy aging research, announces that its flagship consumer supplement, Tru Niagen®, is now available at The Vitamin Shoppe retail locations nationwide and online at www.vitaminshoppe.com. This retail expansion adds Tru Niagen to the shelves of 700 locations of The Vitamin Shoppe and Super Supplements, enhancing consumer access to the number one healthy-aging NAD+ supplement in the United States†.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240425199897/en/Tru Niagen, the number one healthy-aging NAD+ supplement in the United States, launches at The Vitamin Shoppe (Photo: Business Wire)\n“This expands the distribution of Tru Niagen to an important specialty retailer,” said Rob Fried, CEO of ChromaDex and Founder of Tru Niagen. “The introduction of Tru Niagen into The Vitamin Shoppe's network of stores underscores our commitment to making our gold standard products accessible to a broader target audience.”\n\n\nTru Niagen features NIAGEN® (patented nicotinamide riboside or NR), the most efficient and superior NAD+ precursor that supports cellular health, recovery, and vitality. Tru Niagen embodies the highest scientific and quality standards and is backed by two Nobel Prize winners, 30+ human clinical studies, 300+ published scientific studies, and has been accepted by the world’s most rigorous regulatory bodies.\n\n\nMuriel Gonzalez, President of The Vitamin Shoppe, commented: “From cellular health to cognitive function and mobility support, innovative products that support longevity and healthspan are in growing demand at The Vitamin Shoppe and Super Supplements. We’re excited to introduce Tru Niagen’s advanced cellular health formulas to our customers, who are seeking science-backed solutions to help them achieve their lifelong wellness goals.”\n\n\nTru Niagen 300mg 30-count and 90-count bottles are now available in the longevity aisle of The Vitamin Shoppe and Super Supplements retail stores and at www.vitaminshoppe.com/truniagen.\n\n\nFor more information about the science behind Tru Niagen, p...