DRYWORLD Signs Former MLS Executive Lino DiCuollo to Accelerate Global Soccer Portfolio Expansion

DRYWORLD Brands Inc. (OTC: IBGR) (the ‘Company’), a leading sportswear and high-performance brand, is proud to announce the signing of Lino DiCuollo, a former Senior Vice President at Major League Soccer, to accelerate the company’s international expansion in the world’s most popular sport, soccer.

With over two decades of experience in the global football ecosystem, DiCuollo brings a wealth of expertise and a powerful international network to DRYWORLD. His leadership will be instrumental in building and executing the brand’s strategy to elevate its presence in professional soccer at the highest levels, across clubs, federations, athletes, and leagues.

As DRYWORLD continues to disrupt the sportswear and athlete performance space, DiCuollo’s appointment signals a bold step toward deepening its impact in the beautiful game.

"Lino's strategic vision and global relationships across the soccer world are unmatched," said DRYWORLD Co-CEO Brian McKenzie. "We're thrilled to welcome him to the DRYWORLD family. His experience and leadership will be invaluable as we position the brand at the forefront of elite soccer performance and innovation."

A respected figure in international football circles, DiCuollo played a key role in Major League Soccer’s development over the last decade, including oversight of league player strategy and international recruitment. His insight into the business and technical sides of the game make him uniquely positioned to drive DRYWORLD’s soccer strategy.

"Joining DRYWORLD at this pivotal time is an exciting opportunity," said DiCuollo. "This brand is built for athletes who demand the best, and I’m looking forward to helping bring that commitment to soccer professionals and organizations around the world."

DiCuollo will begin immediately, focusing on building strategic partnerships, athlete endorsements, club and league affiliations that reflect DRYWORLD’s mission to deliver elite-level performance gear to the global soccer community.

For media inquiries, please contact: [email protected]

ABOUT LINO DiCUOLLO

Lino DiCuollo is a seasoned soccer executive with over 20 years of experience in the global football industry. As a former Senior Vice President of Player Relations and Competition at Major League Soccer, he played a pivotal role in shaping league policy, international recruitment strategies, and club development. Known for his deep understanding of the game's business and technical aspects, DiCuollo has built a vast international network across clubs, federations, and player agencies. His expertise positions him as a leading figure in the advancement of professional soccer on a global scale.

DRYWORLD is a premium performance sports brand offering innovative, superior quality apparel and gear for the athlete in all of us. We build purpose-driven products that give all athletes the edge. Engineered by athletes, proven by science. Visit http://www.dryworldshop.com 

Safe Harbor for Forward-Looking Statements:

This press release contains forward-looking statements and is subject to risks and uncertainties. All statements other than statements of historical fact or relating to present facts or current conditions included in this press release are forward-looking statements. Forward-looking statements give our current reasonable expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as "anticipate," "estimate," "expect," "project," "plan," "intend," "believe," "may," "should," "can have," "likely" and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operating or financial performance or other events.

The forward-looking statements contained in this press release are based on reasonable assumptions we have made in light of our industry experience, perceptions of historical trends, current conditions, expected future developments and other factors we believe are appropriate under the circumstances. As you read and consider this press release you should understand that these statements are not guarantees of performance or results. They involve risks, uncertainties (many of which are beyond our control) and assumptions. Although we believe that these forward-looking statements are based on reasonable assumptions, you should be aware that many factors could affect our actual operating and financial performance and cause our performance to differ materially from the performance anticipated in the forward-looking statements. Should one or more of these risks or uncertainties materialize, or should any of these assumptions prove incorrect or change, our actual operating and financial performance may vary in material respects from the performance projected in these forward-looking statements.

Any forward-looking statement made by us in this press release speaks only as of the date of this press release. Factors or events that could cause our actual operating and financial performance to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to update any forward-looking statement, whether as a result of new information, future developments or otherwise