Press release
Tastemade And Realtor.com® Announce Season Two Of Beyond The Block, Premiering July 22 On Tastemade
"Beyond the Block" Season Two Premiere Marks the First-Ever Second Season of a Long-Form Branded Content Series from Tastemade LOS ANGELES, July 14, 2021
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[{"type":"text","content":"\"Beyond the Block\" Season Two Premiere Marks the First-Ever Second Season of a Long-Form Branded Content Series from Tastemade\n\n\nLOS ANGELES, July 14, 2021 /PRNewswire/ -- Today, Tastemade and Realtor.com® announce the second season of their award-winning long-form series, Beyond the Block, which will premiere on Tastemade's streaming network on July 22nd. The five-episode season will see REALTOR® Andrew Tyree take first-time homebuyers on a journey through their cities, helping them find the best neighborhoods, and homes, for them. According to recent survey data, one third of this year's potential home buyers were purchasing for the first time, making the series more timely than ever. \n\n \n \n \n \n \n \n\n \nA Sneak Peek of the Trailer Can Be Found Here, and Stills Can be Found Here\nBeyond the Block is a first-of-its-kind television series that goes beyond the typical house hunt, diving deeper into the other important aspects that accompany buying a home — the neighbors, the surrounding businesses, and the community where roots will be planted; the things that really make a place a home. This season on Beyond the Block, Andrew Tyree journeys across the southern U.S., a market that has experienced tremendous growth due to its relative affordability, attracting Millennial and Gen Z homebuyers who bring a fresh perspective and more diverse demographics. Andrew will explore neighborhoods and communities including Richmond, VA; Nashville, TN; Charleston, SC; Atlanta, GA; and Orlando, FL; changing lives along the way. \n\"We're excited to continue working with Realtor.com® on a second season of this emotional series that gives viewers a window into what matters most to these homebuyers when searching for a place to call home,\" said Jeff Imberman, Head of Sales and Brand Partnerships at Tastemade. \"The first season was beloved by our audience, who recognizes that the search for a home, especially your first home, is very personal and unique to each homebuyer. We are thrilled to be able to tell the stories of five new first-time homebuyers, each with their own wants, needs, and expectations, which we believe our audience will really connect with.\"\nBeyond the Block explores compelling stories of real first-time home buyers as they search for new communities to call home. In Richmond, Texas-transplants Robert and Landry see...