Press release
High Rizz Markets - Realtor.com® Launches New Report Finding the Top 10 Most Popular Markets for Online Home Searchers
The Top 10 Represent Markets in the South, Northeast and Midwest SANTA CLARA, Calif., Aug. 6, 2024 /PRNewswire/ -- Rizz, Charisma or Clout, whatever you want
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[{"type":"text","content":"The Top 10 Represent Markets in the South, Northeast and Midwest\nSANTA CLARA, Calif., Aug. 6, 2024 /PRNewswire/ -- Rizz, Charisma or Clout, whatever you want to call it, a new report by Realtor.com® finds out what markets in the U.S. have that \"it\" factor. This new report found that of all major U.S. markets, Columbus, Ohio, Knoxville, Tenn, and Louisville, Ky rank one, two and three respectively, in terms of popularity with online searchers in the past year. \n\n\"With a mix of affordability and growing inventory, these markets were sought out by online home shoppers, earning them a spot on our Most Popular Markets ranking,\" said Realtor.com® Chief Economist Danielle Hale. \"What's notable is that these ten metros are large enough to attract those making the hard decision to move to a new area, but also still generally small and affordable enough to hold onto local home shoppers. With lower housing costs and more homes for sale, these second cities clustered in the South, Midwest, and Northeast, are likely to continue to attract movers from all over.\"\nThis new report uses Realtor.com online traffic data, views per property data and a newly developed regional traffic concentration index to uniquely assess metro area popularity.\nNo Longer Just Flyover StatesEarning the top spot, Columbus, Ohio consistently ranks high among Realtor.com® hottest housing markets and top emerging housing markets. Driven by its affordability, it's particularly attractive to families and young professionals. Columbus was not the only Midwest city to make the list. Detroit, Mich. ranked fourth and is the largest market on our list, boasting a population of over 4 million people and offers affordability with a median listing price of $252,000 over the past year.\nSouthern Charm A warmer climate, coupled with abundant housing inventory and relatively affordable prices make the South popular with many home searchers. Specifically, Knoxville, Tenn. has become a top destination in the region, recognized as the top emerging housing market in both Summer and Fall 2023. The market's housing affordability, high quality of life blending urban and suburban living, growing job opportunities, and numerous outdoor activities make it especially attractive for families. Not surprisingly, Tampa, Fla. also made it into the top 10, where the median listing price in...