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LCB Solutions Leverages CounterPath Bria Softphones and Stretto Platform to Enhance Offerings for SMB Customers

With New Branded Bria Softphones and Hosted Stretto Platform, Cloud-Based VoIP Service Provi...

articleNewpath Resources IncMay 16, 20195/company/newpath-resources-inc-formerly-was-rdyready-set-gold-corp-until-2022-12-07/news/lcb-solutions-leverages-counterpath-bria-softphones-and-stretto-platform-to-enhance-offerings-for-smb-customers
LCB Solutions Leverages CounterPath Bria Softphones and Stretto Platform to Enhance Offerings for SMB Customers

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[{"type":"text","content":"LCB Solutions Leverages CounterPath Bria Softphones and Stretto Platform to Enhance Offerings for SMB CustomersWith New Branded Bria Softphones and Hosted Stretto Platform, Cloud-Based VoIP Service Provider Meets Growing SMB Demands for Robust UC SolutionsVANCOUVER, BC / ACCESSWIRE / May 16, 2019 / CounterPath Corporation (NASDAQ: CPAH) (TSX: PATH), a global provider of award-winning Unified Communications solutions for enterprises and solution providers, today announced that LCB Solutions Inc., a California-based cloud VoIP provider to small and medium sized businesses, has selected CounterPath to provide customized, white-labelled Bria® applications that are easily managed through the Stretto™ Platform. The new service offering will allow LCB Solutions to pursue new revenue opportunities created by the increasing demand from SMB customers for robust UC solutions.In a recent research report published by Global Market Insights, SMBs are projected to exhibit an accelerated growth of over 15% in the VoIP market from 2019 to 20251. Companies are looking for effective ways to reduce telecommunication expenses to meet the growing trend of workforce mobility.\"We needed to get going with a solution for our customers, but the workload in building and maintaining a quality softphone product would have a major impact on our business,\" said Luis Chavez, CEO of LCB Solutions. \"A number of the solutions we looked at were simply re-branded versions of existing mass-market softphones and didn't offer the level of customization, engineering support, updates and care that was needed.\"LCB Solutions' updated UC solution, which is compatible with any PBX, call platform or hosted SIP service, includes customized Bria softphone applications, branded with the LCB logo and colors, with a consistent user interface across platforms. LCB Solutions was able to leverage the CounterPath engineering team to have the solution developed, tested and implemented with zero impact on their organization. Additionally, LCB Solutions purchased the CounterPath hosted Stretto Platform for provisioning and management, enabling streamlined deployment of the new solution to SMB customers with a simplified set-up experience. New users receive a username and password in an email with a download link to the software. From the moment new users sign in, Bria and...

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