Business
NerdWallet To Acquire On The Barrelhead
NerdWallet advances toward becoming a trusted financial ecosystem by accelerating its data and technology capabilities SAN FRANCISCO--(BUSINESS WIRE)--
About this update from Nerdwallet, Inc.
[{"type":"text","content":"\nNerdWallet advances toward becoming a trusted financial ecosystem by accelerating its data and technology capabilities\n\n SAN FRANCISCO--(BUSINESS WIRE)--\nNerdWallet, Inc. (Nasdaq: NRDS), a platform that provides financial guidance to consumers and small- and mid-sized businesses (SMBs), announced today the entry into an acquisition agreement with On the Barrelhead, Inc., a data-driven platform that provides consumers and SMBs with credit-driven product recommendations to help improve their financial lives. Through this acquisition, On the Barrelhead will fully integrate into NerdWallet’s existing teams, brand, products and technology. NerdWallet’s trusted brand and knowledgeable financial guidance paired with On the Barrelhead’s proprietary data and technology solutions will enable consumers and SMBs to match with better financial products and make smarter money moves.\n\n“Our vision for a trusted financial ecosystem means we’re able to provide consumers and SMBs with a trusted platform to learn about various financial topics, shop for products, connect their data and receive data-driven nudges,” said Tim Chen, CEO and Co-founder of NerdWallet. “On the Barrelhead’s data and technology solutions will help us advance toward our goal by enabling us to leverage consumer information to provide users with relevant financial guidance and more personalized and compelling product recommendations. Their differentiated technology solutions and NerdWallet’s trusted brand and reach will also strengthen our footprint in the lending space by providing significant value to our partners.”\n\nOn the Barrelhead was founded with a goal to help consumers and SMBs understand and navigate their loan options to improve their finances. Their platform provides consumers and SMBs with highly personalized credit recommendations by intelligently matching customer credit information with financial partner data. By leveraging data analysis, On the Barrelhead’s platform also helps users improve their finances by surfacing new product recommendations to manage their debt and save them money.\n\n“Finding trustworthy guidance and recommendations on how to access capital and consolidate debt is hard to come across for consumers and SMBs,” said Sam Yount, CEO and Co-founder of On the Barrelhead. “We are excited to be joining NerdWallet’s dedicated and knowledg...