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National CineMedia, U.S. Representative for Cannes Lions International Festival of Creativity, Announces the Launch of the 2023 Young Lions Competition
NCM Deepens Investment to Support and Elevate Diverse Young Creatives with First Cannes Lions Marketing Campaign, Represent! Registration Opens January 9th
About this update from National Cinemedia, Inc.
[{"type":"text","content":"\nNCM Deepens Investment to Support and Elevate Diverse Young Creatives with First Cannes Lions Marketing Campaign, Represent!\n\nRegistration Opens January 9th\n\n NEW YORK--(BUSINESS WIRE)--\nThe U.S. Representative for Cannes Lions International Festival of Creativity and largest cinema advertising network, National CineMedia (NCM®), announces the launch of the 2023 Young Lions Competition. Registration begins today, January 9th, and is open through February 3rd at https://canneslions.ncm.com/young-lions.\n\nThe 2023 Young Lions competition opens the door to up-and-coming creative professionals, with an intense focus on smart, strategic, original ideas across disciplines, and an increased emphasis on diversity, equity, and inclusion. It is the most prestigious creative competition for today’s rising stars in the creative, media, PR and digital industries.\n\nFor the past eight years, NCM has been the U.S. Representative for Cannes Lions International Festival of Creativity, which includes leading the US Young Lions Competition. This year, NCM is launching its first Young Lions campaign, Represent!, to strengthen participation and further elevate young, diverse professionals who benefit from this program. The campaign encourages today’s creative trailblazers age 30 and under to showcase their talents and put the advertising, media and marketing industries on notice, representing themselves, their agencies, and the very best of what the next generation has to offer.\n\n“Our new Young Lions Campaign, Represent!, is all about giving young talent the opportunity to challenge themselves and be celebrated. We love how the Young Lions program aligns with NCM’s young, diverse moviegoing audiences and are excited to deepen our investment and collaboration with Cannes Lions to further market and promote the next generation of creative leaders,” shares Amy Tunick, Chief Marketing Officer at NCM.\n\nFor the first time, NCM will be donating in-cinema national media to support Represent! across its network of theaters – AMC, Regal, Cinemark, Harkins and 50+ additional affiliates. The flight will air a 60-second spot featuring Young Lions competitors and Team USA, comprised of the 2023 winners across the Film, Digital, Media, PR and Print competitions. It will run in movie theaters across the country in June to support Team USA in advance of...