Business
My Size Receives Notice of Allowance From Canadian Patent and Trademark Office for MySizeID Smart Measurement Solution
AIRPORT CITY, Israel, July 29, 2019 /PRNewswire/ -- My Size, Inc. (the "Company" or "My Size") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of
About this update from My Size, Inc.
[{"type":"text","content":"AIRPORT CITY, Israel, July 29, 2019 /PRNewswire/ -- My Size, Inc. (the \"Company\" or \"My Size\") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of smartphone measurement solutions, today announced that it has received a Notice of Allowance from the Canadian Patent and Trademark Office for its patent application titled \"Measurement of a body part\". In addition to the allowed Canadian application, the Company's technology is now protected by four issued patents, one in each of Japan and Russia and two in the U.S.. Additional patents are pending and more patent applications are in process. \n\n \nThe allowed patent application covers the methods and systems for measuring a body part of a user using a handheld electronic device and addresses the foundational technology that is the basis for MySizeID measurement app. MySizeID proprietary algorithms utilize a smartphone's sensors combined with anthropometric data. \nThe MySizeID app is a turnkey solution that helps any merchant's customers choose the appropriate apparel size for that specific brand, based on the shopper's real-time measurements. My Size's innovative technology enables consumers to measure themselves using their smartphone and then be matched with a brand-specific apparel item in their size. \nRonen Luzon, Chief Executive Officer of My Size, stated, \"We are pleased with this pending new patent that validates the uniqueness of our technology and supports our sales strategies in Canada. This constitutes another key milestone in our intellectual property strategy to build a global patent portfolio while ensuring long-lasting protection as we continue to advance the rollout of MySizeID in retailers that are integrating it into their online storefronts across North America. MySizeID is an innovation engine which we believe has the potential to fundamentally transform the apparel business because it increases the conversion rate for the retailer by allowing consumers to buy with confidence and enhance the shopping experience, which, in turn, fosters brand loyalty.\" \nAbout My Size, Inc.\nMy Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique measurement technology based on sophisticated algorithms and cutting-edge technology with broad applications including the apparel, e-commerce, DIY, shipping and parcel delivery industries. This proprietary measur...