Business
My Size Announces Integration of MySizeID for Two Leading Apparel Providers Within the Specialist Uniform and Workwear Market
AIRPORT CITY, Israel, June 20, 2019 /PRNewswire/ -- My Size, Inc. (the "Company" or "My Size") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of
About this update from My Size, Inc.
[{"type":"text","content":"AIRPORT CITY, Israel, June 20, 2019 /PRNewswire/ -- My Size, Inc. (the \"Company\" or \"My Size\") (NASDAQ: MYSZ) (TASE: MYSZ), the developer and creator of smartphone measurement solutions, today announced it is integrating its MySizeID smart measurement solution for two leading apparel providers targeting the specialist uniform and workwear markets. \n\n \n\"We are excited to announce two more global integrations of MySizeID, which we believe further illustrate the growing demand for our technology in apparel production. The specialist uniform/workwear industry is an exciting and untapped market opportunity for My Size, as their sizing needs lend very well to our technology,\" said Ronen Luzon, Chief Executive Officer of My Size. \"In consumer retail, if someone isn't sure of their size, they can just order multiple items and return the ones that don't fit. In the measure-to-wear market that isn't possible – you need to get the right measurements the first time or else the customer will pay twice. We believe MySizeID is the ideal solution for this market.\"\nThe specialist uniform and workwear vertical represents a significant market opportunity for the MySizeID smart mobile measurement solution. Measure-to-wear apparel requires wearers to submit their own measurements in order for their uniforms or workwear to be appropriately tailored. With the difficulty that comes from self-measurement, mistakes are often made which results in ill-fitting items and extra cost in having the item remade or tailored.\n\"We continue to seek out burgeoning industries and market opportunities to penetrate with our innovative smart measurement technologies, as our solutions are appropriate for any retail application where sizing and measurement is required,\" said Luzon. \"We believe that by entering this market, we are positioning MySizeID as the leading measurement solution in the industry. \"\nThe MySizeID app is a turnkey solution that helps any online shopper choose the appropriate apparel size for that specific brand, based on the shopper's real-time body measurements. My Size's innovative technology enables consumers to measure themselves once using their smartphone and then be matched with a brand-specific apparel item in their size. \nAbout My Size, Inc.\nMy Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique measurement techno...