Business
Mowi showcases innovation at Natural Products Expo West
Mowi, the world's largest supplier of farm-raised salmon and recognized as a sustainable protein producer, is gearing up for Expo West, the industry's defining event for natural and organic professionals.
About this update from Mowi Asa
[{"type":"text","content":"MIAMI, Feb. 24, 2026 /PRNewswire/ -- Mowi, the world's largest supplier of farm-raised salmon and recognized as a sustainable protein producer, is gearing up for Expo West, the industry's defining event for natural and organic professionals.","length":249,"tagName":"p"},{"type":"image","alt":"Our team is ready to connect at #NaturalProductsExpoWest 2026. Stop by to explore how Mowi and Ducktrap can help grow your seafood category.","displaySize":"","headline":null,"caption":"Our team is ready to connect at #NaturalProductsExpoWest 2026. Stop by to explore how Mowi and Ducktrap can help grow your seafood category.","className":"","disableSlideshowImg":false,"size":{"original":{"width":320,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/c6da25f74c8ebab0474f9cabfe8b04c5"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/jFbBHbozz4T9fPxNPI8sIg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTY0MDtoPTgwMDtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/c6da25f74c8ebab0474f9cabfe8b04c5","width":320,"height":400}},"href":"https://mma.prnewswire.com/media/2919304/EXPO_West_Mowi_USA.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Taking place over 3rd to 6th March at the Anaheim Convention Center in California, the 2026 edition of Expo West is the second year Mowi has attended. With an extended booth (booth number N1641), Mowi will be showcasing accessible premium salmon products and innovations from the MOWI brand and Ducktrap.","length":304,"tagName":"p"},{"type":"text","content":""Expo West is the perfect opportunity for Mowi to connect with retailers, buyers, and key partners across the natural and organic food industry while continuing to strengthen our position as a food company first. As salmon consumption continues to grow in the U.S., this food industry show allows us to showcase how Mowi is delivering a healthy and affordable premium protein through innovation—from MOWI farm-raised Atlantic salmon and Ducktrap smoked fish products to chef-led inspiration that highlights the versatility of our salmon," said Diana Dumet, Senior Director of Marketing & Category at Mowi CP of Americas.","length":639,"tagName":"p"},{"type":"text","content":"And this year, MOWI is going big! The Mowi booth has been extended to accommodate more product innovations, including MOWI Fjord Norwegian Salmon ...