Press release
HALLS Partners with Sportscaster Joe Buck to Introduce New HALLS minis Sugar Free Cough Drops
New HALLS minis offer on-the-go sore throat and cough relief to encourage fans to keep moving. TRENTON, N.J., Oct. 4, 2021 /PRNewswire/ -- HALLS, the trusted
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[{"type":"text","content":"New HALLS minis offer on-the-go sore throat and cough relief to encourage fans to keep moving.\n\n\nTRENTON, N.J., Oct. 4, 2021 /PRNewswire/ -- HALLS, the trusted cough and throat drop brand, is introducing its most convenient innovation yet, HALLS minis Sugar Free Cough Drops, in collaboration with legendary sportscaster Joe Buck. As a longtime fan of HALLS, Joe Buck will be starring in a multi-faceted creative campaign across social, paid and earned media, as well as a branded video showcasing a behind-the-scenes look at how he prepares for broadcasting games. HALLS minis are also bringing Joe Buck to Cameo, the leading marketplace connecting fans and brands directly with tens of thousands of pop culture personalities, for the first time ever as part of a consumer sweepstakes to promote the launch. \n\n \n \n \n \n \n \n\n \nAvailable in three refreshing flavors, Cherry, Honey Lemon and Mentho-lyptus™, HALLS minis are packaged in a flip-top, pocket-sized container that makes it easier to bring sore throat and cough relief with you anytime, anywhere. The lozenges are miniature, unwrapped versions of the standard sized HALLS lozenges, affording discreet consumption. \n\"The HALLS brand is excited to offer a convenient option to people juggling busy schedules with the new HALLS minis Sugar Free Cough Drops,\" said Danielle Freid, HALLS Senior Brand Manager. \"There's no better partner to help celebrate this launch than Joe Buck, a longtime brand fan who relies on HALLS minis for on-the-go sore throat and cough relief when he's on the move, especially as we approach the cold season.\" \nThe Cameo sweepstakes will award 25 lucky winners with a custom video message from Joe Buck, for either themselves or a friend, encouraging them to keep moving. As an added opportunity for fans, anyone who enters the sweepstakes will be automatically entered for a chance to win the grand prize of meeting Joe Buck in the broadcast booth this fall. The sweepstakes will run from October 4, 2021 – October 11, 2021. For additional information and to enter, please visit www.HallsMinisCameo.com.*\n\"I have trusted HALLS to provide sore throat relief when I need it most for many years and the new HALLS minis allow me to bring that relief with me on-the-go,\" said Joe Buck. \"My job as a sportscaster keeps me constantly moving and a sore throat or cough rea...