Business
ML Capital Group Launches International Publicity and Marketing Campaign For PT Maui
ML Capital Group Launches International Publicity and Marketing Campaign For PT Maui.
About this update from Ml Capital Group Inc.
[{"type":"text","content":"\n \n \n \n\n\nML Capital\nGroup (OTC: MLCG), the parent company of PT Maui, announces the launch of an\ninternational, integrated publicity and marketing campaign for PT Maui less\nthan one month after acquiring the luxury tour operator in Hawaii. PT Maui is a\ntruly 5-star travel, tour and hospitality company licensed to offer\ntransportation and tours on the island of Maui.\n\nThe campaign targets new customers within\nthe medium- to high-net-worth travel sector and leverages PT Maui’s expansive\nnetwork of partners in the travel and tourism industry, including financial\nservices and media. Over the coming months, PT Maui’s brand will be featured\nand profiled in multiple high value locations, including magazines, television\nprograms, travel publications and partnership marketing programs with leading\nglobal brands. At the same time, ML Group is refreshing PT Maui’s brand and\npublic profiles, with a focus on digital channels, all before Maui’s peak\ntourism season. \n\n“We’re leveraging our connections\nwith leading brand partners and media companies to take PT Maui directly to our\ntarget audience of affluent travellers,” said ML Capital Group’s CEO Kevin\nBobryk. “Less than a month after finalizing the acquisition, and on the heels\nof filing the corresponding financial statements, we’re already well on the way\nto elevating awareness and revenue for our flagship travel and tourism brand”.\n\nThe first impact of this campaign\nwill be felt almost immediately with travel partners featuring PT Maui in\ntravel publications providing transportation to Maui, and followed by a major\nco-promotion with a well-known financial partner. It’s estimated that the brand\nwill be marketed, exclusively through partners, to over 2 million targeted\nconsumers in the next month alone.\n\n“We’re strengthening the PT Maui\nbrand, and we’re putting it on display,” said Bobryk. “The beauty of PT Maui is\nits reputation and commitment to excellence. Other brands want to promote it,\nas it elevates the perceived quality of their products and services. With ML Capital\nGroup’s support and network, we’re taking that to a new, international level”.\n\nSafe Harbor: This release includes\nforward-looking statements within the meaning of Section 27A of the Securities\nAct of 1933 and Section 27E of the Securities Act of 1934. Statements contained\nin...