Business
True Nature Holding Puts Focus on Pets and Vets With New Product Set
True Nature Holding Puts Focus on Pets and Vets With New Product Set.
About this update from Mitesco, Inc.
[{"type":"text","content":"\nATLANTA, July 16, 2018 (GLOBE NEWSWIRE) -- True Nature Holding, Inc. (OTCQB:TNTY) (the \"Company\" or \"True Nature\") today reveals its new initiative to provide technology solutions for the pet owner and his veterinary professional. Based on its recently announced “Simple HIPAA”, personal health records application (PHR), “Simple HIPAA for Vets and Pets” will embrace the same structure, allowing the pet owner to track his pet’s health signs, activity, and keep track of the pet’s health records, as provided by the veterinary office utilized.\n “The emerging market for personal health records that every individual can use is large and growing quickly, so if we can do this so easily today for the individual, why not their pet’s?” said Mr. Jay Morton, the Company's President. He continued, “Many individuals today gather their health information from smart devices like phones and watches, and the same capability exists for pets. Many owners use collars that include location tracking, and the newest versions gather information on heartbeat, activity level and other information that the owner, and the veterinary professional can use to improve the quality of the life of the pet. Our pets are a part of our family, shouldn't they get the same care and consideration?” Working with the Company to develop the application is the owner of Skip's Pharmacy, Mr. Phillip Giordano. Beyond being a dedicated pet owner and supporter of several not-for-profits focused on pet welfare, the Giordano's business has a large and growing base of veterinary clinics as referral clients. “We think that we can develop an application that is specialized for the veterinary space, which would allow us to better serve their needs for pharmacy products and services, while including the Simple HIPPA for Vets and Pets app for the owners to use. Done properly we could share our information on the pet's medications with both the vet and the owner, so that information is readily incorporated for use by the owner,” said Mr. Giordano. He continued, “It's a part of our commitment to our clients and their healthcare providers, whether human or pet.” Skip's Pharmacy is located in Deerfield Beach, Florida, and has been in business since 1999. Mr. Giordano has been an advisor to the Com...