Business
Mister Spex SE Stays on Strategic Course Despite Market Headwinds: EBIT Guidance Confirmed, Revenue Guidance Adjusted
BERLIN - June 16, 2025 (NEWMEDIAWIRE) - Mister Spex SE, one of Germany's leading optical retailers, today announced an adjustment to its revenue guidance for the 2025 financial year, following a weaker-than-expected sales performance during the s...
About this update from Mister Spex Se
[{"type":"table","headerItems":[],"items":[{"val":[{"val":[{"type":"text","content":"BERLIN - June 16, 2025 (NEWMEDIAWIRE) - Mister Spex SE, one of Germany's leading optical retailers, today announced an adjustment to its revenue guidance for the 2025 financial year, following a weaker-than-expected sales performance during the second quarter to date. The guidance for EBIT and the expected year-end cash position remains unchanged.","length":353,"tagName":"p"},{"type":"text","content":"The overall market environment remains challenging. Ahead of the summer season, intensified promotional activity - particularly in the sunglasses category and primarily in the online channel - has led to increased pricing pressure. In line with its SpexFocus transformation programme and long-term strategic priorities, Mister Spex deliberately chose not to follow this intensified promotional trend. Instead, the company chose to maintain trading discipline, which is expected to result in gross margins ahead of the previous year and improved cash management.","length":561,"tagName":"p"},{"type":"text","content":"Tobias Krauss, CEO of Mister Spex SE, commented, "Our revised sales outlook for financial year 2025 clearly demonstrates that the strategic shift introduced with SpexFocus last September is delivering results - specifically, putting profitability at the heart of our business. Improving our EBIT by more than EUR 6 million in just five months is a strong signal. Refocusing the business on profitability, efficiency, and customer value was the right decision. The overall average order value (AOV) has increased by 11%, and prescription glasses AOV by 23%. In the last month we have also successfully launched the subscription model - bringing us even closer to our customers and unlocking new, recurring revenue streams that enhance commercial synergies and drive sustained, profitable growth."","length":805,"tagName":"p"},{"type":"text","content":"Mister Spex now expects a revenue decline of -10% to -20% for the full year 2025 (previously: decline of -5% to -10%). Despite the revised revenue outlook, the Company reconfirms its EBIT margin guidance of -5% to -15%, reflecting an improvement of roughly EUR 1.3 million. This is supported by continued execution of the SpexFocus transformation programme, which is designed to drive sustainable cost reductions, improve ope...