Business
Result of Placing
Result of Placing.

About this update from Mirriad Advertising Plc
[{"type":"text","content":"\n\nTHIS ANNOUNCEMENT AND THE INFORMATION CONTAINED HEREIN IS RESTRICTED AND IS NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, IN WHOLE OR IN PART, DIRECTLY OR INDIRECTLY, IN, INTO OR FROM THE UNITED STATES, AUSTRALIA, CANADA, THE REPUBLIC OF SOUTH AFRICA OR JAPAN OR ANY OTHER JURISDICTION IN WHICH SUCH RELEASE, PUBLICATION OR DISTRIBUTION WOULD BE UNLAWFUL. PLEASE SEE THE IMPORTANT NOTICES AT THE END OF THIS ANNOUNCEMENT.\n \nTHIS ANNOUNCEMENT IS FOR INFORMATION PURPOSES ONLY AND DOES NOT CONSTITUTE OR CONTAIN ANY INVITATION, SOLICITATION, RECOMMENDATION, OFFER OR ADVICE TO ANY PERSON TO PURCHASE AND/OR SUBSCRIBE FOR, OTHERWISE ACQUIRE OR DISPOSE OF ANY SECURITIES IN MIRRIAD ADVERTISING PLC OR ANY OTHER ENTITY IN ANY JURISDICTION. NEITHER THIS ANNOUNCEMENT NOR THE FACT OF ITS DISTRIBUTION, SHALL FORM THE BASIS OF, OR BE RELIED ON IN CONNECTION WITH ANY INVESTMENT DECISION IN RESPECT OF MIRRIAD ADVERTISING PLC.\n \nTHIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION FOR THE PURPOSES OF ARTICLE 7 OF THE MARKET ABUSE REGULATION (596/2014/EU) AS IT FORMS PART OF UK DOMESTIC LAW BY VIRTUE OF THE EUROPEAN UNION (WITHDRAWAL) ACT 2018 (\"MAR\").\n \n14 May 2025\n \nMirriad Advertising plc\n \n(\"Mirriad\" or the \"Company\")\n \nResult of Placing\n \nMirriad Advertising plc (AIM: MIRI), a leading virtual in-content advertising and virtual product placement company, is pleased to announce, further to the announcement made on 13 May 2025 (the \"Launch Announcement\") regarding the launch of a proposed placing by way of an accelerated bookbuild (the \"Placing\"), that the accelerated bookbuild has closed and the Company has conditionally raised gross proceeds of £1.5 million through the successful placing by Allenby Capital Limited (\"Allenby Capital\") of 15,000,000,000 ordinary shares of £0.00001 each (\"Ordinary Shares\") in the capital of the Company (the \"Placing Shares\") with certain existing and new investors at a price of 0.01 pence per new Ordinary Share (the \"Issue Price\").\n \nThe Placing is conditional upon, amongst other things, the Placing Agreement not having been terminated in accordance with its terms, Admission becoming effective and Shareholders approving the Resolutions at the General Meeting that will grant to the Directors the authority to allot new Ordinary Shares and to dis-appl...