Business
Fluid Music's Trusonic(R), Exactly the Style of Dillard's
LA JOLLA, Calif., Dec. 17 /CNW/ -- Fluid Music Canada's Trusonic, Inc., provider of the preeminen...
About this update from Maximus Metals, Inc.
[{"type":"text","content":"\n\n\n\nLA JOLLA, Calif., Dec. 17 /CNW/ -- Fluid Music Canada's Trusonic, Inc.,\nprovider of the preeminent platform for the digital delivery of Business Music\nand Messaging to successful brands worldwide, today announced a newly formed\nrelationship with Dillard's, Inc., one of the nation's largest fashion apparel\nand home furnishings retailers. Trusonic's enhanced in-store and on- hold\nmusic and messaging solution will be used across all Dillard's locations,\nspanning 29 states. By providing strategic control of music and messaging,\nTrusonic's audio solution supports the Dillard's brand experience and creates\na quantifiable connection between customer and store.\n\n\nBeyond the enhanced in-store experience, the Trusonic platform also\ndelivers significant cost and operational benefits for Dillard's. Trusonic's\nthird generation "green" media player (MBOX) technology utilizes 1/17th the\npower consumption of Dillard's previous hardware, providing substantial\nprogram cost savings over the contract period. Moreover, Trusonic's user-\nfriendly technology and leading customer support made it easy for Trusonic to\nmeet Dillard's challenge to rollout all stores within a 5-day period, ensuring\nimplementation of the new Dillard's audio strategy for the holiday season.\nTrusonic worked closely with Dillard's to ensure a seamless store installation\nprocess, enabling Dillard's to delegate installation to store associates\nsimply and cost-effectively.\n\n\nLorne Abony, Chief Executive Officer of Trusonic parent Fluid Music,\nstated, "Dillard's choice of the Trusonic platform shows yet again that our\nsuperior music programming, easy-to-use, energy-efficient hardware and highly\nflexible messaging tools are the perfect solution for high quality retailers.\nWe're extremely pleased to welcome Dillard's as the latest major retailer to\nembrace the Trusonic platform."\n\n\nAmong additional functionality Trusonic provides are auditable ad play\nreports retrievable at any time, and message addition or removal within\nminutes at one, or every location worldwide. Trusonic's music library, now at\nmore than 5 million tracks, remains the largest licensed library on the globe.\nFor more information on Trusonic, go to http://www.trusonic.com. For\ninformation on Dillard's go to http://www.dillards.com.\n\n\nAbout Trusonic\n\...