Press release
Mattel Films, Daniel Kaluuya’s 59% and Valparaiso Pictures Announce Plans to Bring “Barney” to the Big Screen
“Barney” marks the first collaboration between Mattel Films and production companies 59% and Valparaiso Pictures Development project is the eighth
About this update from Mattel, Inc.
[{"type":"text","content":"\n\n“Barney” marks the first collaboration between Mattel Films and production companies 59% and Valparaiso Pictures\n\n\nDevelopment project is the eighth live-action film Mattel Films has announced since its creation one year ago\n\n\n EL SEGUNDO, Calif.--(BUSINESS WIRE)--\nMattel, Inc. (NASDAQ: MAT) and production companies 59% and Valparaiso Pictures announced a partnership to develop a live-action motion picture based on Barney, Mattel’s iconic loveable, purple dinosaur.\n\n\nMattel Films will co-produce “Barney” alongside Academy Award®-nominee Daniel Kaluuya (“Get Out,” “Black Panther”), Rowan Riley and Amandla Crichlow at 59%, as well as Valparaiso's David Carrico, Adam Paulsen and Bobby Hoppey. Kevin McKeon will also shepherd the project for Mattel Films. “Barney” represents the first partnership between the production companies and Mattel Films.\n\n\n“Working with Daniel Kaluuya will enable us to take a completely new approach to ‘Barney’ that will surprise audiences and subvert expectations,” said Robbie Brenner, Mattel Films. “The project will speak to the nostalgia of the brand in a way that will resonate with adults, while entertaining today’s kids.”\n\n\n\"Barney was a ubiquitous figure in many of our childhoods, then he disappeared into the shadows, left misunderstood,” said Daniel Kaluuya, 59%. “We're excited to explore this compelling modern-day hero and see if his message of 'I love you, you love me' can stand the test of time.\"\n\n\n“Barney is a dinosaur from our imagination, and we can’t wait to get ‘I love you, you love me’ stuck in heads everywhere, yet again,” said David Carrico, Valparaiso Pictures.\n\n\n“Barney” will join other Mattel Films projects in development, including ones based on Barbie®, Hot Wheels®, Masters of the Universe®, American Girl®, View Master®, Magic 8 Ball® and Major Matt Mason®.\n\n\nAbout Mattel\n\n\nMattel is a leading global children's entertainment company that specializes in design and production of quality toys and consumer products. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic franchises, including Barbie®, Hot Wheels®, American Girl®, Fisher-Price®, Thomas & Friends® and MEGA®, as well as other popular brands that we own or license in partnership with global ent...