Press release
Mattel Achieves 97% Recycled or Forest Stewardship Council (FSC)-Certified Paper and Wood Fiber for Products and Packaging in 2020, Exceeding Its Goal
FSC Honors Mattel with 2021 Leadership Award for Excellence in use of FSC-Certified Products and Commitment to Responsible Forest Management The Company also
About this update from Mattel, Inc.
[{"type":"text","content":"\nFSC Honors Mattel with 2021 Leadership Award for Excellence in use of FSC-Certified Products and Commitment to Responsible Forest Management\n\nThe Company also Announces Reforestation Tree Equity Partnership with American Forests\n\n EL SEGUNDO, Calif.--(BUSINESS WIRE)--\nMattel, Inc. (NASDAQ: MAT) today announced that in 2020 it exceeded its goal to achieve and maintain 95% recycled or FSC-certified content in the paper and wood fiber used in its products and packaging.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211014005251/en/\nThrough its focus on maximizing post-consumer recycled content, avoiding virgin fiber from controversial sources, and seeking to increase the percentage of fiber certified by a credible third party, Mattel sourced 97% recycled or FSC-certified content used in products and packaging in 2020, as validated by the Rainforest Alliance. The Rainforest Alliance is an international non-profit organization working at the intersection of business, agriculture, and forests.\n\n“Responsible and sustainable sourcing is a critical component of our updated ESG strategy, and Mattel packaging teams implement various eco-design and circular economy principles in the development of our products and packaging,” said Pamela Gill-Alabaster, Head of Global Sustainability for Mattel. “Our focus is to develop innovative products and experiences that are better for our world by integrating sustainable materials and principles of product stewardship and circular design.”\n\nMattel was also recognized today by the FSC with a 2021 Leadership Award for its excellence in the use of FSC-certified products and commitment to responsible forest management. The accolade reflects a decade of partnership between the Company, including its packaging and procurement teams, and the Rainforest Alliance, which has supported the Company’s engagement, worked with its paperboard suppliers, and provided valuable training to help Mattel prepare for, achieve, and maintain FSC certification. The Rainforest Alliance also audits Mattel’s annual paper packaging and wood fiber use by source, volume, and type.\n\n“The Rainforest Alliance has been proudly collaborating with Mattel on their Responsible Wood/Fiber Procurement Program since 2011. Through our partnership, the company has deve...