Press release
American Girl’s Newest Trailblazer Hits the Slopes— 2022 Girl of the Year™ Corinne Tan™
New character braves new trails as she champions family, kindness, and respect To celebrate Corinne™, American Girl is supporting AAPI Youth Rising—a
About this update from Mattel, Inc.
[{"type":"text","content":"\nNew character braves new trails as she champions family, kindness, and respect\n\nTo celebrate Corinne™, American Girl is supporting AAPI Youth Rising—a nonprofit led by Asian American and Pacific Islander youth and allies with a mission to turn small actions into positive change\n\n MIDDLETON, Wis.--(BUSINESS WIRE)--\nToday, American Girl, a cornerstone in the Mattel (NASDAQ: MAT) portfolio of purposeful brands, kicked off the new year with the unveil of its 2022 Girl of the Year, Corinne Tan. Growing up with her Chinese American family in Aspen, Colorado, Corinne loves hitting the slopes, being a big sister, and training her new puppy to be a search-and-rescue dog. Although surefooted and brave on the mountain, Corinne must find her balance as she adjusts to her new blended family and the courage to speak up when faced with xenophobic comments. Through Corinne’s stories, young readers learn that home means being surrounded by the people they love and to be proud of who they are, while advocating for positive change. Further leaning into the power of family—in a Girl of the Year first—American Girl is also proud to introduce a 14½-inch companion doll of Corinne’s little sister, Gwynn™!\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211230005041/en/American Girl's 2022 Girl of the Year, Corinne Tan, whose Aspen-set storyline centers on family, including her little sister, Gwynn, and new puppy. (Photo: Business Wire)\n“As we celebrate the new year, we’re excited to welcome Corinne and Gwynn Tan to our popular Girl of the Year lineup with meaningful stories that reflects what it means to be an American girl today,” says Jamie Cygielman, General Manager of American Girl. “While filled with outdoor adventure and fun, Corinne’s message is, ultimately, about the power of love—between families, friends, and communities—and the strength and courage that comes from it. We created Corinne to be a positive role model our fans can look up to and learn from as we all work toward a world where everyone is treated fairly and with respect.”\n\nTo develop the characters, American Girl engaged award-winning author Wendy Wan-Long Shang, along with freelance illustrator Peijin Yang, to create two incredible books: Corinne and Corinne to the Rescue. According to Shang, “What I really h...