Press release
American Girl’s 2023 Girl of the Year™— Kavi Sharma™— Steps Into the Spotlight!
Kavi joins American Girl’s line of popular character dolls that inspire kids with courage, confidence, and strength of character To support Kavi’s love of
About this update from Mattel, Inc.
[{"type":"text","content":"\nKavi joins American Girl’s line of popular character dolls that inspire kids with courage, confidence, and strength of character \n\nTo support Kavi’s love of performing, company partners with Camp Broadway®—an award-winning theater arts program that helps children develop their characters on and off the stage\n\n MIDDLETON, Wis.--(BUSINESS WIRE)--\nToday, American Girl, a cornerstone in the Mattel (NASDAQ: MAT) portfolio of purposeful brands, unveils its 2023 Girl of the Year, Kavi Sharma. Kavi joins the company’s long line of contemporary characters, introduced more than 20 years ago, that represent a wide range of backgrounds to reflect what it means to be an American girl today. Whether it’s singing show tunes or learning new dance moves, Kavi loves performing. And, growing up with her close-knit Indian American family in New Jersey, she’s only a short train ride from her two favorite places in the world: New York City and Broadway! While Kavi shines onstage, keeping up with her offstage priorities like schoolwork, friendships, and family responsibilities can be a challenge—just like it is for so many kids today. Through Kavi, young readers will learn the importance of finding a healthy rhythm in life and feel inspired to pursue their own unique talents and reach for their dreams.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20221229005033/en/Meet Kavi Sharma, American Girl's 2023 Girl of the Year. In her story, written by Varsha Bajaj, Kavi has a passion for performing and dreams of starring on Broadway one day. (Photo: Business Wire)\n“As we ring in a new year, we’re excited to have Kavi Sharma take center stage in our popular Girl of the Year lineup,” says Jamie Cygielman, General Manager of American Girl. “Just like all our beloved characters, Kavi’s culturally relevant and aspirational stories help inspire kids to shine bright in their own way and be proud of who they are.”\n\nTo create Kavi’s story, American Girl worked with New York Times bestselling author Varsha Bajaj (Thirst and Count Me In). Kavi’s story is shared in both an illustrated paperback journal that comes with the doll and a hardcover novel, It’s Showtime, Kavi, debuting later in 2023. According to Bajaj, “Kavi’s story is important to all the young readers who will see parts of their lives ...