Business
Hinge Announces $1 Million Fund to Help Gen Z Build Community In-Person
NEW YORK, Dec. 5, 2023 /PRNewswire/ -- Today, Hinge is announcing One More Hour™ — a new social impact initiative mobilizing Gen Z to add more in-person
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[{"type":"text","content":"NEW YORK, Dec. 5, 2023 /PRNewswire/ -- Today, Hinge is announcing One More Hour™ — a new social impact initiative mobilizing Gen Z to add more in-person connection to their lives. The program launches with a $1M fund dedicated to tackling the loneliness epidemic by providing grants to social groups and organizations helping Gen Z find belonging and community in person.\n\n \n \n \n \n \n \n\n \nHinge's new One More Hour™ social impact initiative is mobilizing Gen Z to add more in-person connection to their lives.Compared to two decades ago, today's young adult has 1,000 fewer hours of in-person connection time each year, especially due to a lack of accessible third spaces.¹ Starting in January 2024, One More Hour will provide individual grants in amounts up to $25,000 to select social groups in Atlanta, Los Angeles, and New York City that provide Gen Z with fresh, affordable, and recurring in-person opportunities to connect with others.\nHinge is working with DoSomething Strategic and the Foundation for Social Connection to develop impact benchmarks for the program and identify the organizations. Additionally, One More Hour will work with a group of Gen Z judges to select the final awardees of the grants.\n\"Adding more time to connect in person with others is one of those things that's easy to say, but is actually a little challenging to do,\" said Josh Penny, Hinge's Director of Social Impact. \"Social clubs and groups offer young adults the chance to plug into recurring moments of connection and to find community along the way. With One More Hour's new fund, we simply want to make these important resources more accessible.\"\nHinge has a committed history of tackling loneliness and facilitating meaningful in-person connections by working with its in-house experts and partners to empower people with the necessary tools, resources, and tips they need. This year, the company joined the Coalition to End Social Isolation & Loneliness, collaborating with other brands and organizations to advocate for policies and initiatives to reduce loneliness. The company also supports the Crisis Text Line in expanding its resources on loneliness so that young adults can more effectively access support. Additionally, Hinge recently collaborated with the Foundation for Social Connection to create a Distraction-Free Dating Guide and worked closely...