Press release
Sound United Enters into Agreement to Be Acquired by Masimo Corporation
Sound United’s iconic audio brands will benefit from Masimo’s expanded organizational resources to drive long-term innovation and development Masimo will

About this update from Masimo Corporation
[{"type":"text","content":"\n\nSound United’s iconic audio brands will benefit from Masimo’s expanded organizational resources to drive long-term innovation and development\n\n\nMasimo will benefit from access to Sound United’s consumer-centric brands, global omnichannel go-to-market expertise, connected cloud-based ecosystem, and ever-present relationship with millions of consumers.\n\n\n CARLSBAD, Calif.--(BUSINESS WIRE)--\nSound United, LLC (“Sound United”), a leading innovator of premium, high-performance audio products for consumers around the world, today announced that it has entered into a definitive agreement to be acquired by Masimo Corporation (Nasdaq: MASI) (“Masimo”). Masimo is a leading global medical technology company that develops, manufactures, and markets a variety of noninvasive monitoring technologies for hospital and home settings.\n\nSound United operates iconic consumer brands: Bowers & Wilkins, Denon, Polk Audio, Marantz, Definitive Technology, Classé, and Boston Acoustics. The brands are linked by a commitment to the highest production standards and a focus on unparalleled audio quality and performance. Sound United delivers significant competitive benefits through its platform advantages including global distribution across online, retail and custom installation channels; a cloud-connected home ecosystem; and state-of-the-art R&D function focused on creating the highest-quality consumer products with world-class industrial design.\n\n“I have long been a fan (and proud owner) of Sound United’s iconic brands and am honored to steward them through the next generation of technological evolution,” Masimo Founder, Chair & CEO Joe Kiani commented. “Masimo shares Sound United’s commitment to providing innovative, best-in-class products and experiences, with a relentless focus on improving the consumer experience.”\n\nA combined Masimo and Sound United will create stronger relationships with consumers and seamlessly deliver high-quality consumer products. The company will leverage Sound United’s expertise across consumer channels to accelerate distribution of Masimo’s expanding portfolio of consumer products. The resulting company will benefit from a world-class professional and consumer engineering function focused on products that make an impact on the lives of our consumers.\n\n“We’re excited about this transaction and see significant...