Business
Mama’s Creations to Expand Offering with Multiple New Products and Flavors at IDDBA 2024
Breakfast Wraps, Grilled Chicken Breast in Vacuum Packs, Meatball Entertaining Sleeves, and Paninis to Launch at Industry’s Most Significant Event EAST
About this update from Mama's Creations, Inc.
[{"type":"text","content":"Breakfast Wraps, Grilled Chicken Breast in Vacuum Packs, Meatball Entertaining Sleeves, and Paninis to Launch at Industry’s Most Significant Event EAST RUTHERFORD, NJ, June 06, 2024 (GLOBE NEWSWIRE) -- Mama’s Creations, Inc. (NASDAQ: MAMA), a leading national marketer and manufacturer of fresh Deli prepared foods, today announced the launch of an expanded offering of products and flavors at IDDBA 2024, which serve to cement our positioning as a true one-stop-shop for our Deli partners. The International Dairy Deli Bakery Association (IDDBA) is a nonprofit trade association for food retailers, manufacturers, wholesalers, brokers, distributors, and other industry professionals. The IDDBA annual tradeshow – taking place June 9-11, 2024 in Houston, Texas – attracts more than 10,000 attendees and serves as a vital networking event for the industry. Newly launched products will include: Mama’s Creations heat & eat Breakfast Wraps in three varieties including Bacon Egg & Cheese, Sausage Egg & Cheese, and Egg & Cheese;Mama’s Creations vacuum packed Grilled Chicken Breasts in 2 and 4 packs across three flavors;Mini Meatball Entertaining Trios retail sleeves with three varieties of mini meatballs in sauceMama Mancini’s three new exciting flavors of Grab-and-Go Gourmet Paninis including Meatball Parmesan, Chicken Parmesan and Nashville Hot. The line of Gourmet Paninis is a finalist for the inaugural Deli Business Innovation Award. Lauren Sella, Chief Marketing Officer of Mama’s Creations, said: “The vision we laid out 18 months ago – and have demonstrated clear execution against in the quarters that followed – demands we develop a holistic deli offering, both to our retail partners and end consumers. The portfolio of incremental new offerings at IDDBA this year is a team effort across Marketing, Sales and R&D to live our values and expand into new white spaces such as Breakfast, Entertaining and On-the-Go Snacking, while concurrently introducing new ethnic flavors and senses. “Development of new, incremental products is an important component of a growing brand, providing the ability to reach a broader consumer demographic across multiple need states and occasions. In addition, the ability to help our retail partners drive incremental trips and increase the average cart size of their shoppers delivers a win-win proposition. Now that we hav...