Business
Tilray Brands Announces Partnership with Popsicle® to Launch Popsicle Adult Beverages
Iconic Popsicle® Flavors Reimagined as Ready-to-Drink Hard Beverages Through New Licensing Agreement NEW YORK, March 26, 2026 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. (“Tilray”, “our”, “we” or the “Company”) (Nasdaq: TLRY; TSX: TLRY), a leading global lifestyle and consumer packaged goods company, is teaming up with The Magnum Ice Cream Company, the world’s largest ice cream company, to give an adult upgrade to a beloved classic. Today, Tilray is announcing its line of exclusive Popsicle® Hard fl
About this update from Magnum Ice Cream Co. N.v.
[{"type":"image","alt":"Tilray Brands, Inc.","displaySize":"","headline":null,"caption":"Tilray Brands, Inc.","className":"","disableSlideshowImg":false,"size":{"original":{"width":300,"height":91,"url":"https://media.zenfs.com/en/globenewswire.com/37713059b7a048e7e843c27a7d5468a6"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/46Rld.YJih5h.q9UKP5aIQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTQyMDtoPTEyNw--/https://media.zenfs.com/en/globenewswire.com/37713059b7a048e7e843c27a7d5468a6","width":300,"height":91}},"lazy":false},{"type":"text","content":"Iconic Popsicle® Flavors Reimagined as Ready-to-Drink Hard Beverages Through New Licensing Agreement","length":100,"tagName":"p"},{"type":"image","alt":"Popsicle Hard","displaySize":"","headline":null,"caption":"Popsicle Hard","className":"","disableSlideshowImg":false,"size":{"original":{"width":800,"height":518,"url":"https://media.zenfs.com/en/globenewswire.com/935c1147b57b0c3c114dc929bc4e25dc"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/eKHXCuXYJXbJevwp1I2upg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTYyMg--/https://media.zenfs.com/en/globenewswire.com/935c1147b57b0c3c114dc929bc4e25dc","width":800,"height":518},"lightbox":{"url":"https://s.yimg.com/ny/api/res/1.2/YOWAoHTVspglFDtcc0IgUQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTE2MDA7aD0xMDM2/https://media.zenfs.com/en/globenewswire.com/935c1147b57b0c3c114dc929bc4e25dc","width":800,"height":518}}},{"type":"text","content":"","length":0,"tagName":"p"},{"type":"text","content":"NEW YORK, March 26, 2026 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. (“Tilray”, “our”, “we” or the “Company”) (Nasdaq: TLRY; TSX: TLRY), a leading global lifestyle and consumer packaged goods company, is teaming up with The Magnum Ice Cream Company, the world’s largest ice cream company, to give an adult upgrade to a beloved classic. Today, Tilray is announcing its line of exclusive Popsicle® Hard flavored ready-to-drink beverages, inspired by the iconic flavors Popsicle fans grew up with to bring a nostalgic favorite into a new format for 21+ consumers in the U.S.","length":567,"tagName":"p"},{"type":"text","content":"By pairing Tilray’s beverage innovation expertise with Popsicle’s beloved legacy and fanbase, Tilray has set out to capture the taste and joy of Popsicle with an added 5% ABV kick, available in non-carbonated Hard Cherry, Hard Orange and Hard Grape. The Popsicle Hard Variety Pack will include 4 ...