Business
Magna redefines rear seats for sedans
Sedan Slouch™ fuses relaxation with cargo-hauling flexibility for highly competitiv...
About this update from Magna International Inc.
[{"type":"text","content":"\n\n\nSedan Slouch™ fuses relaxation with cargo-hauling flexibility for highly\n competitive segment\n\n\nAURORA, ON, July 8, 2014 /CNW/ - Magna International Inc.'s Magna Seating operating unit, a leader in\n engineering and producing world-class recliners, tracks and complete\n seat systems for the automotive industry, has developed an innovative\n seating concept called Sedan Slouch™, the first-to-market\n rear-passenger sedan seats to offer both seatback recline and fold-flat\n functionality.\n\n\nThe inspiration behind Sedan Slouch is to create a flexible, functional\n seat that fits with people's busy lives. For example, a vehicle owner\n could haul lumber or gardening supplies with the seats folded flat,\n then take a trip with passengers riding in the reclined rear seats. \n Sedan Slouch makes this possible by using Magna Seating's best-in-class\n META™ tracks and an innovative sliding/pivoting seatback latch.\n\n\n\"Consumers demand smarter solutions that fit their lifestyles and\n provide a best-in-class cabin experience,\" said Mike Bisson, President\n of Magna Seating. \"We have taken aim at meeting these demands with our\n Sedan Slouch concept, and we're excited about the market prospects as\n we present this new technology to our global customers.\"\n\n\nSedan Slouch is available in both manual and power versions, and it\n provides auto makers with the opportunity to upgrade and differentiate\n their brands in the highly competitive sedan segment.  With\n approximately six million vehicles globally in the medium- and\n large-sedan segments, there is significant sales potential for Magna's\n latest seating innovation.\n\n\nAbout Magna Seating\nMagna Seating, an operating group of Magna International Inc., is an\n innovative leader in the development and manufacture of high-quality\n complete seating systems, seat structure and mechanism solutions, and\n foam & trim products for the global automotive industry. Our\n capabilities range from consumer and market research, full concept\n development, design and engineering, and testing and validation to\n world-class manufacturing of seating components and complete seat\n assemblies.\n\n\nAbout Magna International\nWe are a leading global automotive supplier with 315 manufacturing\n operations and 82 product development, engineering and...