Business
LQR House Secures $1 Million Purchase Order for SWOL Tequila from Cannon Estate Winery
MIAMI BEACH, FL / ACCESSWIRE / January 10, 2024 / LQR House Inc. (the "Company" or "LQR House") (NASDAQ:LQR), a niche ecommerce platform specializing in the
About this update from Lqr House Inc.
[{"type":"text","content":"MIAMI BEACH, FL / ACCESSWIRE / January 10, 2024 / LQR House Inc. (the \"Company\" or \"LQR House\") (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, proudly announces a significant milestone in securing a $1 million purchase order from Cannon Estate Winery (\"Cannon\" or \"Cannon Estate\") for SWOL Tequila.According to Justin Manuel, a majority owner of Cannon, Cannon Estate is currently developing a high-end lounge in the Fraser Valley, where SWOL will take center stage as the featured tequila. Leveraging key relationships established with leading distributors and retail outlets nationwide, Cannon Estate Winery intends to expand SWOL's presence across Canada. Given the government-regulated nature of Canada's alcohol market, Cannon Estate Winery aims to navigate and penetrate essential distribution channels to establish SWOL as a prominent brand beyond borders.Our strategic collaboration with Cannon has resulted in a $1 million purchase order, which, in our view, lays the foundation for an ongoing expansion plan leveraging Cannon's established relationships and outlets.Justin Manuel, a majority owner of Cannon, expresses his confidence in elevating SWOL within the Canadian market. In his own words, \"Although Cannon Estate built its business on wine, our goal has always been to expand to other premium spirits. We see ourselves as more of a lifestyle brand and are excited to introduce SWOL to our customers and distributors.\"Sean Dollinger, CEO of LQR House, emphasizes the significance of bringing SWOL Tequila to retail shelves and private clubs across Canada. \"Even though e-commerce is at the core of everything we do, it's important for LQR House to showcase its own brands and the potential they have on their own. As a Canadian, seeing our passion project SWOL Tequila on retail shelves and in private clubs across Canada is a surreal experience. This is only the beginning, as the Company has many plans to increase distribution for SWOL and truly build it into a household name.\"About LQR House Inc.LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partner...