Business
LPL Financial Welcomes Watermark Wealth Management
CHARLOTTE, N.C., Aug. 21, 2023 (GLOBE NEWSWIRE) -- LPL Financial LLC announced today that Watermark Wealth Management has joined LPL Financial’s
About this update from Lpl Financial Holdings Inc.
[{"type":"text","content":" CHARLOTTE, N.C., Aug. 21, 2023 (GLOBE NEWSWIRE) -- LPL Financial LLC announced today that Watermark Wealth Management has joined LPL Financial’s broker-dealer, RIA and custodial platforms. The team of 16 advisors reported having served approximately $1.5 billion in advisory, brokerage and retirement plan assets*, and joins LPL from Kestra. With registered offices in Scottsdale, Chandler and Payson, Ariz., as well as Minneapolis, Minn., Watermark was founded in 2009 during the financial crisis by a small group of advisors looking to share resources in an independent environment. The team has grown over the years to now include 16 advisors and 12 support staff members, all with a passion for helping others improve and maintain their financial achievements. “Our goal has always been to encourage organic growth by recruiting advisors who have demonstrated high ethical moral practices and are committed to putting clients first,” said Founding Partner and Director of Estate Planning Carmen Cercone. Under Cercone and fellow Founding Partner Kyle Richardson’s direction, the firm has grown from $230 million in AUM to $1.5 billion in 14 years. The firm’s leadership team also includes Aaron Gordon, Rich Liberante and Jake Cercone, with each advisor bringing different strengths to the firm as they provide families with all-encompassing, personalized financial strategies. “Effective financial planning is all about relationships and we believe in building genuine and long-lasting partnerships with our clients,” Cercone said. “We strive to create easy-to-understand, effective strategies, designed to provide clients with confidence. We are a one-stop shop and work with other professionals and centers of influence to help ensure our clients’ financial needs are addressed.” Looking for more stability and a partner with scale, the Watermark team chose to move to LPL Financial. “As a Fortune 500 company, LPL heavily invests in technology enhancements and other integrated capabilities with open architecture, making it seamless to operate several programs without having to jump into different systems,” Gordon said. “These capabilities will empower our team to work more efficiently and also create enhanced experiences for our clients since all their account information will be aggregated into one portal.” Another key factor that drew Watermark Wealth...