Business

Joe Fresh partners with the Canadian Parks and Wilderness Society for a Limited-Edition Capsule Collection

Joe Fresh partners with the Canadian Parks and Wilderness Society for a Limited-Edition Capsule C...

articleLoblaw Companies LimitedAugust 3, 20234/company/loblaw-companies-limited/news/joe-fresh-partners-with-the-canadian-parks-and-wilderness-society-for-a-limited-edition-capsule-collection
Joe Fresh partners with the Canadian Parks and Wilderness Society for a Limited-Edition Capsule Collection

About this update from Loblaw Companies Limited

[{"type":"text","content":"\n \n \n \n Joe Fresh partners with the Canadian Parks and Wilderness Society for a Limited-Edition Capsule Collection\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n \n TORONTO\n \n \n ,\n \n \n Aug. 3, 2023\n \n \n /CNW/ - Joe Fresh is partnering with the Canadian Parks and Wilderness Society (CPAWS) to create a limited-edition capsule collection for the whole family. The collection was inspired by Canadian national parks and includes items for babies, toddlers, kids and adults, and a portion of proceeds will be donated to CPAWS to support their conservation and outdoor education efforts. The entire collection will be available online and in select stores on\n \n August 10\n \n \n th\n \n , 2023.\n \n \n For 60 years, CPAWS has been focused on conserving nature to respond to biodiversity loss and climate change. They are\n \n Canada's\n \n leader in conservation and the only charity dedicated to the protection of Canadian public land, freshwater and ocean. CPAWS is currently working towards protecting at least 30 percent of Canadian land and ocean by 2030, through knowledge-based advocacy, public education and engagement.\n \n \n \"We are thrilled to be partnering with Joe Fresh to bring this first collection together that will help support CPAWS' initiatives and bring more awareness to our organization,\"\n \n says\n \n Sandra Schwartz\n \n , CPAWS National Executive Director.\n \n \"Having a partnership like this supports our work to permanently protect land, freshwater and ocean in\n \n Canada\n \n to sustain nature and people for current and future generations.\"\n \n \n As a brand Joe Fresh is working to better their practices through sustainability initiatives that help reduce their impact on the planet. Items within this collection were made with thoughtfully sourced materials that contribute to the brand's sustainability efforts, such as GRS certified recycled polyester and Better Cotton. Better Cotton's mission is to help cotton communities survive and thrive, while protecting and restoring the environment.\n \...

More updates from Loblaw Companies Limited