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Joe Fresh and Sasha Exeter Launch New Fashion-Forward Collection Together
Joe Fresh and Sasha Exeter Launch New Fashion-Forward Collection Together Canad...
About this update from Loblaw Companies Limited
[{"type":"text","content":"\n \n \n \n Joe Fresh and Sasha Exeter Launch New Fashion-Forward Collection Together\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n \n TORONTO\n \n \n ,\n \n \n Sept. 15, 2022\n \n \n /CNW/\n \n -\n \n Joe Fresh\n \n i\n \n s excited to announce its fourth collaboration with long-time partner, Brand Marketer and Entrepreneur\n \n \n Sasha Exeter\n \n \n . The\n \n New Horizons\n \n collection merges fashion-forward style together with detail-driven technical designs. The limited-edition collection will be available\n \n online\n \n September 21\n \n \n st\n \n \n and\n \n in select stores\n \n \n \n September 22\n \n \n nd\n \n .\n \n \n \n \n \n \n \n \n \n \n \"As my partnership with\n \n Joe Fresh\n \n continues to evolve, I wanted to give my audience something new and more fashion-forward, but still allow them to facilitate movement and look good,\" says S\n \n asha Exeter\n \n . \"Something I am so excited about is having the caption 'Discover your strength' included in the design. I want women to feel inspired to move when they wear this collection.\"\n \n \n Each of Sasha's four collaborations with\n \n Joe Fresh\n \n have brought something new to customers. Their latest capsule collection introduces new colours, textures and, for the first time in Sasha's collection, outerwear. The Sasha Anorak Jacket is a definite fall statement piece, available in two colourways and adjustable so you can wear it long or midi. The stylish, yet functional anorak jacket, along with the rest of the capsule, was created to go from workout, to going out, and every step in between. No matter the activity, this line inspires you to feel confident doing it. These pieces were created to inspire customers and give them something different than they've seen before.\n \n \n \"Being able to mix fashion and function is something we are really excited to do for our customers,\" says\n \n \n Heesun Lim\n \n , Joe Fresh Design Manager\n \n . \"From adding text on the Discover Sports Bra, to designing the new oversized Sasha Anorak jacket, there are ...