Business
LiveXLive Names Andy Vick Head Of Programming And Executive Vice President Of The Company's Newly-Formed StudioOne Division
New Original Programming Strategy Will Expand Audience And Drive New Revenue Through Content, Partnerships, And Subscribers LA-Based StudioOne will Focus on
About this update from Liveone, Inc.
[{"type":"text","content":"New Original Programming Strategy Will Expand Audience And Drive New Revenue Through Content, Partnerships, And Subscribers\n LA-Based StudioOne will Focus on Delivering LiveXLive Own IP and Highly Shareable Content with Distribution Spanning Across Audio, Video, Podcasts/Vodcasts, Social Media, OTT Linear and Digital Distribution Networks\n\n\nLOS ANGELES, March 4, 2021 /PRNewswire/ -- LiveXLive Media (Nasdaq: LIVX) (\"LiveXLive\"), a global platform for livestream and on-demand audio, video and podcast content in music, comedy and pop culture, and owner of PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions (\"CPS\"), announced today that Andy Vick has been named Head of Programming and Executive Vice President of StudioOne, LiveXLive's's newly-formed StudioOne content division.\n\n \n \n \n \n \n \n\n \nStudioOne will focus on developing and distributing new original programming and tentpole events across the LiveXLive platform including LiveXLive's OTT linear channel, social media channels, and network. Vick will create and expand digitally native content to drive subscribers, sponsors and new revenue streams across the LiveXLive flywheel - \"listen, watch, attend, engage and transaction\" - of audio, video, podcast/vodcasts, live-streaming, virtual goods, merchandise and pay-per-views. Podcasts will expand to include video and new scripted shows for the LiveXLive platform as well as licensing content to Netflix, Hulu and other streaming services. StudioOne will also develop a wide array of partnerships with the industry including but not limited to content partners, distribution and licensing deals, talent, agencies, and management teams. StudioOne will also serve as a creative support system for Sales by developing custom, co-branded content for brand clients.\nMr. Vick is a senior level executive that has worked within the entertainment and technology industries for 15 years in strategic and creative leadership roles. Most recently, Vick was President of Virtual Reality and Immersive Entertainment at STX Entertainment, a global media company that specializes in the development, production, marketing and distribution of talent-driven content. In 2015, he co-founded and was Chief Content Officer for Surreal, Inc., an award-winning production company focused on immersive content and technology. Bot...