Business
LiveXLive Announces Planned Rebranding And Name Change To "LiveOne" And Intention To Spin-Out Its Pay-Per-View Business As A Separate Public Company "PPVOne"
Rebranding of All Business Units to Include "ONE" Along with the Acquisition of 66 URLs/IPs, Reflects Synergies Inherent in the Company's Unique Flywheel
About this update from Liveone, Inc.
[{"type":"text","content":"Rebranding of All Business Units to Include \"ONE\" Along with the Acquisition of 66 URLs/IPs, Reflects Synergies Inherent in the Company's Unique Flywheel Business Model\n \"LiveOne\" Name Builds off Iconic Brands Created by the Founder of Westwood One and PodcastOne\n Company Expects to Change Its Nasdaq Stock Symbol to \"LVO\"\n\n\nLOS ANGELES, Sept. 15, 2021 /PRNewswire/ -- LiveXLive Media (Nasdaq: LIVX) (\"LiveXLive\"), a global platform for livestream and on-demand audio, video, and podcast/vodcast content in music, comedy, and pop culture, and owner of PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions, announced today that it plans to change its name to \"LiveOne, Inc.\" as part of an overall rebranding of the Company and its business units, subject to obtaining applicable approvals and consents. LiveXLive expects to change its NASDAQ stock symbol to \"LVO\" in the coming weeks. No actions are needed by LiveXLive's stockholders with respect to the planned name change and stock symbol change.\n\n \n \n \n \n \n \n\n \nSeparately, LiveXLive also announced its intention to spin-out its existing pay-per-view business as a separate public company and its plan to distribute a portion of the new company's equity to LiveXLive's stockholders, anticipated to take place by March 31, 2022, in each case subject to obtaining applicable approvals and consents and compliance with applicable rules and regulations and public market trading and listing requirements. \nAs part of LiveXLive's plans to rebrand its businesses as the \"ONE\" brand, LiveXLive plans to rebrand its individual subsidiaries and businesses as follows:\nLiveXLive's podcasting business, PodcastOne, will remain branded as PodcastOne LiveXLive's music subscription business, Slacker, will be branded as \"SlackerOne\" LiveXLive's pay-per-view business is anticipated to be spun out as a separate public company and will be branded as \"PPVOne\" LiveXLive's live music business, React Presents, will be branded as \"ReactOne\" LiveXLive's merchandising business, CPS, will be branded as \"PersonalizedMerchOne\" LiveXLive's original content business will be branded as \"StudioOne\"Commenting on the announcement, LiveXLive's Chairman and CEO, Robert Ellin, stated, \"We are excited to announce a rebranding of LiveXLive that reflects the evolution of our ...