Business
LIVEONE AND SUPER LEAGUE PARTNER ON MULTI-YEAR, MULTI-EVENT DEAL TO DEVELOP AND OFFER EXCLUSIVE LIVE MUSIC, FESTIVALS, LIFESTYLE, AND PAY-PER-VIEW POP CULTURE EVENTS IN THE METAVERSE
The LiveOne Virtual World Will Gamify Experiences for Global Members to Win Unique Opportunities and Score VIP Experiences, Merchandise, NFTs, Meet and
About this update from Liveone, Inc.
[{"type":"text","content":"The LiveOne Virtual World Will Gamify Experiences for Global Members to Win Unique Opportunities and Score VIP Experiences, Merchandise, NFTs, Meet and Greets, and Prizes Including a Tesla\n\n\nLOS ANGELES, Dec. 16, 2021 /PRNewswire/ -- LiveXLive, a wholly-owned subsidiary of LiveOne (Nasdaq: LVO), a global platform for livestream and on-demand audio, video and podcast/vodcast content in music, comedy and pop culture, and Super League Gaming (Nasdaq: SLGG), a global leader in video game experiences and entertainment at the intersection of the creator economy, gameplay content, and the metaverse, announced today that they have formed a strategic partnership to create experiences within the metaverse tied to LiveOne's music, lifestyle and pay-per-views in(\"PPV\") events. Together, the companies plan to offer fans and gamers alike opportunities to enjoy immersive 3D environments featuring exclusive content, unique virtual goods, NFTs, and gamified activities that drive increased affinity and socially-connected engagement.\n\n \n \n \n \n \n \n\n \nStarting today, the two companies will work together to identify specific music and gaming events that can be activated in virtual spaces within some of the world's largest metaverse platforms, including Roblox and Minecraft. Audiences of all ages will have the opportunity to experience music performances from some of their favorite artists while also exploring a dynamic, visually exciting world full of surprises inspired by the themes of each individual event. Within the LiveOne virtual metaplex will be multiple stages, special kiosks for purchasing merchandise, VIP rooms for avatar-based meet-and-greets, interactive competitions offering fun prizes, and more.\n\"We have led the way in virtual streaming and digital PPV over the last few years, and we see the Metaverse as the next logical frontier for great music and entertainment experiences,\" said Dermot McCormack, President of LiveOne. \"Super League's deep understanding of the complete metaverse user experience made them an ideal partner to bring this strategy to life for fans and advertisers alike.\" \n\"The social web is in the process of being replaced by the user-generated web, full stop. LiveOne recognizes the importance of expanding the reach of their premium content events into these important digital environments,\" said Mat...