Business
Livewire Mobile Acquires FoneStarz Media Group
Livewire Mobile Acquires FoneStarz Media Group.
About this update from Live Microsystems Inc
[{"type":"text","content":"Livewire Mobile Acquires FoneStarz Media GroupTwo Firms Create a Mobile Content Powerhouse Offering Expanded Mobile Personalization, Apps and Digital Music ServicesLITTLETON, Mass. and CAMBRIDGESHIRE, U.K., December 17, 2010 – Livewire Mobile, Inc. (Pinksheets: LVWR), a world leader in mobile music and content, announced today that it has acquired FoneStarz Media Group Limited, an award-winning mobile digital storefront and mobile content supplier currently working with many of the world’s largest telecom and media brands.The combination of the two companies creates a mobile content powerhouse with a broad content-offering that includes application distribution, ringback, full-track music, video, advertising, ringtones, images and games. Furthermore, the acquisition expands Livewire Mobile’s market reach to more than 400 million subscribers at over 40 mobile operators in nearly 30 countries, providing one of the most comprehensive one-stop digital content solutions for carriers, handset manufacturers and other media companies entering the mobile content market.Based in Cambridgeshire, United Kingdom, FoneStarz has a successful track record of retailing mobile entertainment content for mobile network operators. It manages cutting edge digital content services, from its proprietary merchandising and delivery platform for 11 mobile operators in eight countries around the world. FoneStarz services are currently deployed with premier operators including Vodafone, Hutchison 3 and O2 in countries including the U.K., Ireland, Denmark, Sweden, Austria, New Zealand, South Africa and Egypt. It works with a number of other Tier 1 and 2 operators and has content aggregation agreements with handset manufacturers including Nokia, Sony Ericsson, Samsung and LG, and content licenses with more than 140 media companies, including Disney, Playboy, Turner, American Greetings and Manchester United.Livewire Mobile plans to incorporate the FoneStarz platform into its InfuseTM integrated storefront solution for mobile operators, as well as its recently launched MediadromeTM direct-to-consumer music service.Together, the companies bring extensive global experience and market-leading technical infrastructures, providing a platform for rapid strategic growth in new and existing territories and positioning them alongside firms such a...