Business
Lift & Co. cannabis experts are available to help media navigate new cannabis products and regulations coming to market
Lift & Co. cannabis experts are available to help media navigate new cannabis products and regulations coming to market.
About this update from Lift & Co Corp
[{"type":"text","content":"\nThe federal government just announced regulations allowing new cannabis products to come to market. Navigating what these new products may be and what the regulations mean for Canadian consumers can be challenging. Lift & Co., the company behind CannSell retail training, is here to help.  \n\n \n \n \n \n \n \n \n \n \n \n \n Lift & Co. cannabis edibles formats, pubic posession limits, and THC limits.\n \n \n \n \n \n \n \n \n\n TORONTO, June 14, 2019 (GLOBE NEWSWIRE) -- Lift & Co. Corp. (\"Lift & Co.\" or the \"Company\") (TSXV: LIFT) (OTCQB: LFCOF) cannabis experts including our CEO Matei Olaru, VP Strategy Nick Pateras and CannSell experts are available for interview, comment or background to media covering the new cannabis products and the regulations announced today by the federal government. “In terms of boosting the market, the legalization of these product formats could be even more significant than the initial phase of legalization,” says Nick Pateras, Vice President of Strategy for Lift & Co. “These new formats will be the catalyst for market acceleration and are paramount to effectively shifting demand into regulated channels.\" \"These new cannabis products will bring a whole new consumer segment into the sector. Our recent partnered study on edibles indicates 1.5 million in new consumers in the first year,” said Matei Olaru, CEO for Lift & Co. “There is a land grab opportunity for brands to strategically position their edibles, extracts and topicals products in the second year of legalization. Lift & Co. continues to provide unique consumer data insights by aggregating data across our proprietary consumer database at lift.co and our budtender training platform CannSell.” Consumers are likely to face challenges understanding what new formats are being introduced to the legal market as well as what new products they may see on shelves. Helping consumers understand these new product formats is challenging because there is variability in some of the naming conventions. For example, Lift & Co. staff found different terminology across different websites. What's it called?Common nameFlower / BudCannabis Oil*EdiblesBeveragesCapsulesConcentrate (liquid)Concentrate (solid)TopicalsCanada.ca/CannabisDried FlowerCannabis OilEdible cannabis (solid)Edible c...