Business
Canada’s Largest Cannabis Tradeshow and Conference Returns to Vancouver this January 9 to 11
Canada’s Largest Cannabis Tradeshow and Conference Returns to Vancouver this January 9 to 11.
About this update from Lift & Co Corp
[{"type":"text","content":"\n - Over 280 exhibitors, more than 100 speakers and an expected ~18,000 attendees will take over the Vancouver Convention Centre for the Lift & Co. Cannabis Business Conference and Expo Vancouver 2020 - - Business Conference and Industry Day draw the world’s top data and tech players—EY Canada, Nielsen, Ipsos, and BDS Analytics—alongside Lift & Co. to discuss analytics and AI, consumer segments and emerging shopper profiles, and cannabis as a CPG - - Sessions and exhibitors showcase the country’s top and emerging cannabis brands, previews of upcoming 2.0 products like edibles, and a look-ahead to the next frontier with a special panel on psychedelics - TORONTO, Dec. 18, 2019 (GLOBE NEWSWIRE) -- Lift & Co. Corp. (the “Company”) (TSXV: LIFT) (OTCQB: LFCOF) today announced the programming lineup and new consumer features for the Lift & Co. Cannabis Business Conference (LCBC) and Expo Vancouver 2020 this January 9 to 11, 2020. The weekend opens with the Lift & Co. Cannabis Business Conference (LCBC) on Thursday, January 9, a full day of stage programming ideal for senior leaders and investors across the industry with topics on data and analytics, brand reputation, and special sessions on emerging markets abroad. The show floor doors open on Friday, January 10 with the Expo Industry Day, targeted to existing and prospective cannabis professionals, followed by Expo Consumer Day on Saturday, January 11, a full day on the tradeshow floor that brings the industry and the consumer together. Kickstarting the year in cannabis, the Lift & Co. Cannabis Expo Vancouver 2020 will have a strong focus on Cannabis 2.0—edibles, topicals, concentrates—that will have just started to appear in stores. According to a recent report by Lift & Co. and EY Canada, 70% of consumers did not know what they were going to purchase before entering a cannabis store, highlighting an ongoing need for brand and product education and awareness. This event gives attendees those much-needed interactions with current and upcoming brands, and an immersive cannabis experience through exposure to hundreds of cannabis exhibitors and curated programming. “The Lift & Co. Expo has become a launchpad for Canadian brands and new products, and the mainstage for our industry’s top thought le...