Business
Life Time Ignites the Pilates and Reformer Boom as Demand Surges Coast to Coast
As Pilates and reformer-based workouts dominate today's fitness conversation, Life Time (NYSE: LTH) is reaffirming its position as the industry's clear leader, driving the category forward after investing in Pilates for more than 20 years while continuing to innovate with offerings like CTR. Pilates studios and reformer-based classes remain a foundational, high-demand part of the member experience, and in 2026, Pilates studios will be included in each of the company's planned 12–14 new locations
About this update from Life Time Group Holdings, Inc.
[{"type":"image","alt":"Life Time logo with icon (PRNewsfoto/Life Time Group Holdings, Inc.)","displaySize":"","headline":null,"caption":"Life Time logo with icon (PRNewsfoto/Life Time Group Holdings, Inc.)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":75,"url":"https://media.zenfs.com/en/prnewswire.com/9afe109e9a008077edd44d9a7a9e444f"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/35f5KXwl0pBMtxiTtUU8Mw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTEzMjtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/9afe109e9a008077edd44d9a7a9e444f","width":400,"height":75}},"href":"https://mma.prnewswire.com/media/2331325/Life_Time_Icon_Logo.html","hrefExternal":true,"rel":"nofollow","lazy":false},{"type":"text","content":"Nation's largest provider of traditional Pilates pairs decades of expertise with innovation as its new CTR athletic reformer class becomes the most waitlisted class in company history","length":192,"tagName":"p","attribs":{}},{"type":"text","content":"CHANHASSEN, Minn., Feb. 18, 2026 /PRNewswire/ -- As Pilates and reformer-based workouts dominate today's fitness conversation, Life Time (NYSE: LTH) is reaffirming its position as the industry's clear leader, driving the category forward after investing in Pilates for more than 20 years while continuing to innovate with offerings like CTR. Pilates studios and reformer-based classes remain a foundational, high-demand part of the member experience, and in 2026, Pilates studios will be included in each of the company's planned 12–14 new locations.","length":567,"tagName":"p"},{"type":"text","content":"The nation's premier healthy lifestyle brand continues to see strong growth in Pilates participation across its athletic country clubs as members prioritize intelligent strength training, mobility and long-term health. In 2025, Life Time saw a significant increase in participation in private Pilates sessions year over year, underscoring the accelerating shift toward low-impact, high-results strength training that supports functional movement, mental wellbeing and longevity.","length":482,"tagName":"p"},{"type":"text","content":""Pilates and reformers may be having a cultural moment, but at Life Time it's been a cornerstone for decades," said Theresa Barone, Director of Pilates at Life Time. "What's exciting for us to ...