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Formula 1 And Motorsport Network Unveil Fan Results Of Largest Single Sports Survey Ever Conducted By Nielsen Sports

- 2021 F1 Global Fan Survey Includes Feedback from Record 167,000 fans - Sport More Popular than ever with 90% of Respondents Believing F1 is "Pinnacle of

articleLiberty Media Corporation - Series A Liberty Formula OneOctober 21, 20215/company/liberty-media-corporation-series-a-liberty-formula-one-common-stock/news/formula-1-and-motorsport-network-unveil-fan-results-of-largest-single-sports-survey
Formula 1 And Motorsport Network Unveil Fan Results Of Largest Single Sports Survey Ever Conducted By Nielsen Sports

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[{"type":"text","content":"- 2021 F1 Global Fan Survey Includes Feedback from Record 167,000 fans\n - Sport More Popular than ever with 90% of Respondents Believing F1 is \"Pinnacle of Motorsport\"\n - Max Verstappen, Lando Norris, Lewis Hamilton, Daniel Ricciardo Selected by fans as Favorite Drivers\n - McLaren, Red Bull, Ferrari and Mercedes Highlighted as Top F1 Teams\n\n\nAUSTIN, Texas, Oct. 21, 2021 /PRNewswire/ -- Formula 1 and Motorsport Network, today announced the results of the 2021 F1 Global Fan Survey. Launched in early September 2021, the F1 Global Fan Survey was commissioned by Motorsport Network in partnership with Formula 1 and Nielsen Sports, the global information, data, and measurement experts. Conducted in 15 languages across the Motorsport.com platform, and receiving feedback from 167,000 fans in 187 countries, the 2021 survey is the largest single sports survey ever analyzed by Nielsen Sports. \n\n \n \n \n \n \n \n\n \nThe 2021 F1 Global Fan Survey results revealed that Formula 1 is considered the pinnacle of motorsport in the eyes of fans globally. Formula 1 is also seeing greater interest and engagement from a more enthusiastic, diverse, and evolving fanbase since the last survey in 2017. Overall, the survey recorded the youngest and most diverse sample size to date with an average age of 32 (down 4 years from 2017), female participation in the survey nearly doubled to 18.3% (up from 10% in 2017), and student age responses increased to 26%, up from 18% in 2017. \n\"We are hugely grateful for all the fans that have given their time to share their views in this huge survey. Their views are very valuable to us, and we are extremely pleased with what we have seen in the results. I also want to thank Motorsport Network and Nielsen Sports for the incredible job they have done,\" said Stefano Domenicali, President and CEO of Formula 1. \"We are privileged as a sport to be truly international, racing in continents and countries around the world with a global fan base. We reach every corner of the globe through our events, tv broadcast and social media and media content. This is a blessing – to have such a platform – but it is also a responsibility. We must protect what we have, grow it, reach more fans, and ensure those blessings remain and get stronger. The results of the survey show we are doing the right things and we will continue to ...

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