Business
LFL ANNOUNCES JOINT VENTURE TO DEVELOP INNOVATIVE ECOMMERCE SOLUTIONS WITH LEADING TORONTO-BASED DIGITAL AGENCY
LFL ANNOUNCES JOINT VENTURE TO DEVELOP INNOVATIVE ECOMMERCE SOLUTIONS WITH LEADING TORONT...
About this update from Leon's Furniture Limited
[{"type":"text","content":"\n \n \n \n LFL ANNOUNCES JOINT VENTURE TO DEVELOP INNOVATIVE ECOMMERCE SOLUTIONS WITH LEADING TORONTO-BASED DIGITAL AGENCY\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n Joint venture with Little Rocket Inc. will focus on designing and implementing commercial solutions at the nexus of ecommerce and bricks and mortar, to power consumer-centric shopping experiences\n \n \n \n \n \n TORONTO\n \n \n ,\n \n \n Nov. 15, 2022\n \n \n /CNW/ - Leon's Furniture Limited (\"\n \n LFL\n \n \" or the \"\n \n Compan\n \n y\") (TSX: LNF) today announced that it has entered into a joint venture (the \"JV\") with leading\n \n Toronto\n \n -based agency Little Rocket Inc. (\"Little Rocket\"). The JV will bring Little Rocket's experience together with LFL's deep understanding of retail and omnichannel, to offer innovative commercial solutions that bridge ecommerce with bricks and mortar, for North American clients. Little Rocket specializes in ecommerce implementation and product development, and is a noted Shopify\n \n ®\n \n Plus partner with over a decade of experience launching solutions on the Shopify\n \n ®\n \n platform. The JV will be owned 50% by LFL and 50% by Little Rocket; it is expected to close in Q1 2023 and LFL will retain the option to purchase Little Rocket's share in the JV.\n \n \n \n \n \n \n \n \n \n \n Management Commentary\n \n \n \n \n \n Constantine Pefanis\n \n , Chief Financial Officer of LFL\n \n commented, \"Little Rocket has been instrumental in helping us build an omnichannel offering that gives our customers across the country a seamless experience whether they walk into one of our stores or begin that relationship with us online. We look forward to building a deeper partnership with Erik and his team. This JV will ensure we have access to top talent as our omnichannel offering continues to evolve and we seek to consistently meet our customers where, when and how they want to shop. We also see a significant opportunity to leverage the strengths of both organization...