Business
LegalZoom Announces Acquisition of Formation Nation to Accelerate Go-To-Market Strategy and Expand Portfolio of Small Business Solutions
Announces preliminary Q4 and full year 2024 financial results at high end of outlook range Formation Nation’s best-in-class customer service combined with
About this update from Legalzoom.com, Inc.
[{"type":"text","content":"Announces preliminary Q4 and full year 2024 financial results at high end of outlook range Formation Nation’s best-in-class customer service combined with LegalZoom’s leading technology platform will deliver increased value to small business customers MOUNTAIN VIEW, Calif., Feb. 10, 2025 (GLOBE NEWSWIRE) -- LegalZoom (Nasdaq:LZ), a leading online platform for legal services, is pleased to announce it has acquired Formation Nation, a small business services company. Formation Nation provides services ranging from white-glove business formation and compliance offerings under its “Nevada Corporate Headquarters” (NCH) business to low-cost business formations under its flagship “Inc Authority” brand. LegalZoom’s technology driven legal and compliance solutions, alongside Formation Nation’s deep roots in customer support, will enable the combined company to deliver extraordinary service across their complementary portfolios of small business products and partnerships. This acquisition accelerates LegalZoom’s strategy of attracting higher value customers by leveraging Formation Nation’s best-in-class customer service teams. Formation Nation will further differentiate the LegalZoom brand as a premium business formation advisor by expanding LegalZoom’s consultative service and support capabilities and enhancing the customer education experience. With this acquisition, LegalZoom will benefit from the immediate onboarding of over 140 seasoned small business service experts. The Formation Nation acquisition also supports LegalZoom’s customer segmentation strategy. LegalZoom will leverage Formation Nation’s “Inc Authority” brand, which provides business formation offerings at a lower priced alternative, to service customers seeking “do-it-yourself” solutions, ensuring the appropriate level of service across its customer base and reserving the LegalZoom brand for more premium offerings. “With industry leading TrustPilot scores of 4.9 (Inc Authority) and 5.0 (NCH) out of 5.0, the addition of Formation Nation will further distinguish LegalZoom as an industry leader focused on quality,” commented Jeff Stibel, Chairman and CEO of LegalZoom. \"Under the thirty plus year leadership of Formation Nation CEO Cort Christie, Inc Authority President Trevor Rowley and NCH President Raymond Marin, the company has built a strong culture of excellence center...