Business
Moutai Cultural Exhibition Ignites U.S. Audience with Immersive Journey Through a Century of Cultural Heritage
From December 7 to 8, Kweichow Moutai celebrated a dual milestone - the 110th anniversary of its award-winning debut at the 1915 Panama-Pacific International Exposition and the 10th anniversary of San Francisco Moutai Day - through a dynamic series of events that captivated local attendees. By blending an immersive cultural exhibition with the elegant "Moutai Night" gala dinner, the celebration offered guests a multifaceted experience rich in history, culture, and curated tastings.
About this update from Kweichow Moutai Co., Ltd. Class A
[{"type":"text","content":"SAN FRANCISCO, Dec. 8, 2025 /PRNewswire/ -- From December 7 to 8, Kweichow Moutai celebrated a dual milestone - the 110th anniversary of its award-winning debut at the 1915 Panama-Pacific International Exposition and the 10th anniversary of San Francisco Moutai Day - through a dynamic series of events that captivated local attendees. By blending an immersive cultural exhibition with the elegant "Moutai Night" gala dinner, the celebration offered guests a multifaceted experience rich in history, culture, and curated tastings.","length":545,"tagName":"p"},{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":267,"url":"https://media.zenfs.com/en/prnewswire.com/e5437b260c478235ae4e7a62ddda914d"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/KEIG3mfaIHTt7LI2Ocm5tA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQ3MTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/e5437b260c478235ae4e7a62ddda914d","width":400,"height":267}},"href":"https://mma.prnewswire.com/media/2840481/image_5053969_35333290.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"The events drew leaders from political, business, and cultural communities across Los Angeles and San Francisco, underscoring Moutai's role as a cultural bridge fostering people-to-people ties between China and the United States.","length":233,"tagName":"p"},{"type":"text","content":"Titled "San Francisco: In Search of Our Shared Memory - 1915 Through the Eyes of a Chinese Brand," the Moutai cultural exhibition blended historical photos, rare archives, and contemporary installations into a multisensory narrative. The experience transported visitors from the "Jinshan" projection, which revived the grandeur of the 1915 Panama-Pacific International Exposition, to the illuminating "Data Wall" showcasing the era's groundbreaking innovations. At the heart of the story stood Moutai's own gold-medal milestone, seamlessly connecting brand heritage with civic memory and global progress. More than a passive display, the exhibition invited guests on an immersive, interactive journey through time — one meant not only to be witnessed, but to be lived and carried forward.The exhibition attracted a steady stream of visitors throughout it...