Press release
KRISPY KREME® Hops into Easter with All-New ‘Hoppy Easter’ Collection
Bunny-themed doughnuts will sweeten the holiday for ‘everybunny’ CHARLOTTE, N.C.--(BUSINESS WIRE)-- “Hoppy Easter” from Krispy Kreme®! Today, Krispy Kreme
About this update from Krispy Kreme, Inc.
[{"type":"text","content":"\nBunny-themed doughnuts will sweeten the holiday for ‘everybunny’\n\n CHARLOTTE, N.C.--(BUSINESS WIRE)--\n“Hoppy Easter” from Krispy Kreme®! Today, Krispy Kreme introduced an all-new collection of three bunny-themed Easter doughnuts and a returning favorite that will have you hoppin’ happy this holiday.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250407043616/en/Bunny-themed doughnuts will sweeten the holiday for ‘everybunny’\nAvailable in a custom Easter dozens box beginning today for a limited time at participating Krispy Kreme shops, the Hoppy Easter Collection includes something delicious for “everybunny”:\n\n\nBunny Basket Doughnut – an Original Glazed® doughnut dipped in chocolate icing, decorated with chocolate flavored buttercream, and topped with a confectionery bunny.\n\n\nMarshmallow Bunny Doughnut – an unglazed shell doughnut filled with marshmallow flavored Kreme™, dipped in pastel yellow icing and topped with a bunny face and confectionery ears.\n\n\nBouncing Bunny Doughnut – an Original Glazed® doughnut dipped in pastel blue icing and sprinkles, and topped with a bouncing bunny.\n\n\nStrawberry Iced Doughnut with Sprinkles – an Original Glazed® doughnut dipped in strawberry flavored icing and pastel sprinkles.\n\n\n“We’re passing on the eggs this Easter and instead hopping into the holiday with all-new bunny-themed doughnuts that are almost too cute to eat. Almost! And … you don’t have to hunt for these doughnuts; just hop to a Krispy Kreme shop near you,” said Dave Skena, Krispy Kreme Chief Growth Officer.\n\nKrispy Kreme’s Hoppy Easter Collection is available in-shop and for pickup or delivery via Krispy Kreme’s app and website, individually and by the dozen. You can also enjoy the Hoppy Easter doughnuts in a Krispy Kreme 6-count box delivered fresh daily to select retailers. Visit krispykreme.com/locate/location-search#grocery to find a shop or retailer near you.\n\nTo learn more about Krispy Kreme’s new Hoppy Easter Collection, visit www.krispykreme.com/promos/hoppyeaster.\n\nShare how you’re hopping into Easter with Krispy Kreme’s new Hoppy Easter Collection by using #KrispyKreme and tagging @krispykreme on social media.\n\nAbout Krispy Kreme\n\nHeadquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet trea...