Press release
Pour Yourself a Red One: Introducing the KegChup – the First Keg of Unmistakably Rich HEINZ Ketchup
Ahead of football’s biggest holiday, HEINZ taps in – ensuring no watch party is short of fans’ favorite condiment PITTSBURGH & CHICAGO--(BUSINESS WIRE)--
About this update from The Kraft Heinz Company
[{"type":"text","content":"\nAhead of football’s biggest holiday, HEINZ taps in – ensuring no watch party is short of fans’ favorite condiment\n\n\n PITTSBURGH & CHICAGO--(BUSINESS WIRE)--\nJust in time for the Big Game, HEINZ is cracking open a new way to enjoy America’s favorite condiment. Introducing the HEINZ KegChup – the first-ever keg of unmistakably rich HEINZ ketchup. Inspired by a solution the beer industry has tapped countless times to ensure fans never run dry, the HEINZ KegChup allows watch parties to never be short of the crowd-favorite condiment – because an empty ketchup bottle may be a bigger party foul than a dry keg.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260127812741/en/Ahead of football’s biggest game, HEINZ unveils the HEINZ KegChup, a 114 oz, stainless steel keg of thick, rich ketchup ensuring no watch party or snack spread is short on fans’ favorite condiment.\nFor decades, beer has been the MVP of watch parties – yet, the Big Game is the second-largest food holiday of the year.1 In fact, the majority of fans tune in to watch the game from the comfort of their home, with 84 percent making their own party snacks.2 Though, despite being a game day staple, the beloved condiment has long been confined to a bottle, leaving fans scrambling when it inevitably runs out. With the HEINZ KegChup, fans will never have to worry about running dry – just tap, pour and enjoy crowd-favorite snacks all game long!\n\n\n“On game day, fans unleash their unbridled passion for their teams, and their love for HEINZ ketchup is no exception, making it a must have for every watch party spread,” said Jamie Mack, Associate Director of Brand Communications for HEINZ U.S. “That’s why we’re kicking it up a notch with the HEINZ KegChup – the ultimate game-day companion that gives people the freedom to dip responsibly, with our unmistakably rich sauce flowing all four quarters long.”\n\n\nFor more than 150 years, HEINZ has gone all in to deliver unparalleled quality for its devoted fans, inspiring generations of loyal enthusiasts who unapologetically love the unmistakably rich taste of HEINZ ketchup. Standing 19.5 inches tall with an easy to dispense spigot that lets fans measure ketchup with their hearts, the HEINZ KegChup holds 114 ounces of the brand’s signature sauce, enough to fuel even t...