Press release
Kraft Hockeyville Extends Community Impact with Biggest Prize Pool Yet to Celebrate 20th Anniversary
Nominations are open for all-new Provincial & Territorial Winners, offering over one million dollars in community prizing TORONTO--(BUSINESS WIRE)-- Kraft

About this update from The Kraft Heinz Company
[{"type":"text","content":"\nNominations are open for all-new Provincial & Territorial Winners, offering over one million dollars in community prizing\n\n\n TORONTO--(BUSINESS WIRE)--\nKraft Heinz, in partnership with the National Hockey League (NHL®) and the National Hockey League Players' Association (NHLPA), announced that nominations for the 20th anniversary year of Kraft Hockeyville are now open. Canadians can nominate their communities at KraftHockeyville.ca by answering just three questions until March 1, 2026, at 11:59 p.m. ET.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260105910772/en/Kraft Hockeyville 2026\nOver the past two decades, Kraft Hockeyville has proven that hockey is more than a game–it’s the heart of Canadian communities, where local arenas serve as vital gathering places. Since 2006, the program has awarded $5.4 million to support 105 communities, and this year Kraft Hockeyville is honouring its 20-year legacy with its biggest program yet.\n\n\nThe milestone anniversary offers an expanded format that nearly triples the total prize pool from past Kraft Hockeyville competitions, ensuring even more communities across Canada can benefit from essential arena improvements. For the first time, the program will add a new phase in the contest format to recognize one Provincial & Territorial Winner from each of Canada’s 13 provinces and territories. This program expansion highlights Kraft Heinz’s commitment to supporting passionate hockey towns in every region of the country. This year’s new prize structure includes:\n\n\n\n13 Provincial & Territorial Winners: with 11 of these communities each receiving $50,000 for rink upgrades, and the top two finalists advancing for the chance to compete for a larger prize.\n\n\n\nThe runner-up will receive $100,000 for rink upgrades.\n\n\n\nThe Kraft Hockeyville 2026 winning town will receive $250,000 for rink upgrades, plus the opportunity to host an NHL® Pre-Season game for their community.\n\n\n\nAdditional Community Support: NHLPA Goals & Dreams will also support Canadian communities with a donation of $50,000 in brand-new hockey equipment to help more Canadian kids play the game they love.\n\n\n\nTo spotlight the 2026 program and bring it to life, Kraft Hockeyville has teamed up with two ambassadors. Marc-André Fleury, recently retir...