Press release
DELIMEX® Taquitos and JAJA™ Tequila Introduce Limited-Edition, Never-Before-Seen Taquito-rita For National Tequila Day
Available nationwide on GoPuff and at New York City’s Refinery Rooftop, the savory and crispy taquito margarita is an unexpected twist on a classic summer
About this update from The Kraft Heinz Company
[{"type":"text","content":"\nAvailable nationwide on GoPuff and at New York City’s Refinery Rooftop, the savory and crispy taquito margarita is an unexpected twist on a classic summer sip\n\n\n PITTSBURGH & CHICAGO--(BUSINESS WIRE)--\nIn celebration of National Tequila Day, DELIMEX®, the taquito category leader, is partnering with cult-favorite spirit company, JAJA™ Tequila, to create a never-before-seen taquito margarita. Introducing: The DELIMEX x JAJA Taquito-rita – a smooth yet savory twist on a classic margarita, garnished with crispy taquitos. Starting today through July 24, the DELIMEX x JAJA Taquito-rita is available exclusively at Refinery Rooftop in New York City from 5PM – 7PM ET and on GoPuff for nationwide delivery to make at-home.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230717679364/en/DELIMEX® Taquitos and JAJA™ Tequila Introduce Limited-Edition, Never-Before-Seen Taquito-rita For National Tequila Day (Photo: Business Wire)\nWith 2023 set to be the summer of the savory sip1, and with cocktails inspired by foods rising in popularity,2 a taquito margarita is poised to impress. The Taquito-rita starts with a bold base of JAJA Tequila Blanco, muddled jalapeño peppers, agave syrup, and lime juice, shaken and served on the rocks. A crispy garnish of four, golden DELIMEX taquitos, jalapeño peppers, lime, and a crunchy celery stalk, as well as a chile-lime seasoning on the glass’s rim take the cocktail to the next level. Finally, to create the perfect sip and balance out the spicier flavor notes, the Taquito-rita is topped with a light and mellow sour cream froth. Sip it straight or dip your taquitos right in the froth – either option will excite your taste buds.\n\n\n“At DELIMEX, we encourage our fans to seek out and celebrate the everyday moments that bring them joy,” said Lauren Nowak, Brand Manager, DELIMEX. “As we look to continue to find new and exciting ways to delight, we were thrilled to find a partner in JAJA and co-create the Taquito-rita. As a brand built on the importance of celebrating the little things in life, JAJA shares our brand values and vibrant outlook on life. We are excited to enter the craft cocktail world for the first time with JAJA by our side.”\n\n\nFounded by a Mexican-born entrepreneur that brought hand-held DELIcious MEXican street style food to ...