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Shoal Games Secures License to Pororo the Little Penguin
ANGUILLA, B.W.I. / ACCESSWIRE / May 28, 2018 / Shoal Games Ltd. (TSXV: SGW ) (OTCQB: SGLDF...
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[{"type":"text","content":"Shoal Games Secures License to Pororo the Little PenguinANGUILLA, B.W.I. / ACCESSWIRE / May 28, 2018 / Shoal Games Ltd. (TSXV: SGW) (OTCQB: SGLDF) (“the Company”), mobile software developer, publisher, and owner of Rooplay (http://www.rooplay.com), today announced that it has licensed the rights to Pororo the Little Penguin animated brand (http://www.pororo.net/) from Iconix Co, Ltd. (Korean: ㈜아이코닉스) to produce a range of classic and educational games. It is planned for the games to be published on Shoal Games’ OTT system, Rooplay, playable on Smart TV’s, mobile devices and web PC browsers. Pororo the Little Penguin (Korean: 뽀롱뽀롱뽀로로) is a Korean computer-animated television series created by Iconix Entertainment and SK Broadband. Pororo the Little Penguin is a Korean sensation, broadcast in several territories in East Asia with over 15 years in continual distribution worldwide. The brand has seen phenomenal digital growth with the Pororo official YouTube channel recording over 160 million views since its launch. In 2003, Pororo received numerous awards from the South Korean government, including the award by the Ministry of Culture and Tourism. In 2006, Pororo got the President’s award for best animation characters. In 2013, Pororo got the award for Creative Brands. In 2014, Pororo was chosen as the mascot for mass transportation in Seoul. When Pororo was first created, it was just with entertainment episodes. Later parents suggested to Iconix Entertainment that new episodes be included that have some educational purposes. Producers have received many requests, ranging from what the character should eat and how to play in episodes to what he can do for society. When these new episodes were made, kids started to follow what Pororo is doing, like crossing the road with right hand up, not being fastidious on eating food, washing, and cleaning. These acts are making children easily follow and fix their attitudes in enjoyable way. Jason Williams, CEO of Shoal Games, stated “We are thrilled to begin working with Iconix and Pororo the Little Penguin. Pororo is a sensation in Korea and is growing rapidly in many parts of the world. Our educational game strategy will see Pororo teaching English, advancing M...