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Kidoz Unveils Kite IQ: The Proprietary AI Engine that Enables Advertisers to Accurately Connect to Customers Across Mobile Apps
VANCOUVER, BC / ACCESS Newswire / July 10, 2025 / Kidoz Inc. (TSXV:KDOZ)(OTCQB:KDOZF), a globa...
About this update from Kidoz Inc
[{"type":"text","content":"Kidoz Unveils Kite IQ: The Proprietary AI Engine that Enables Advertisers to Accurately Connect to Customers Across Mobile AppsVANCOUVER, BC / ACCESS Newswire / July 10, 2025 / Kidoz Inc. (TSXV:KDOZ)(OTCQB:KDOZF), a global leader in safe digital media and advertising technology and developer of the market-leading Kidoz Contextual Ad Network that connects brands with audiences through content analysis rather than user data, is proud to announce the launch of Kite IQ - the company's proprietary AI platform, designed to deliver category leading contextual targeting at scale.Kidoz helps brands build meaningful connections with audiences in safe, high-performance environments, without compromising privacy or safety.Kite IQ uses advanced machine learning and semantic analysis to classify mobile apps across theme, content, and audience appeal. By enriching every app with real-time contextual metadata detecting genre, themes, age-group appeal, and gender targeting through a combination of natural language processing and similarity modeling, Kite IQ enables brands to match their message with the right audience in the right environment increasing the value of campaigns, while maintaining full compliance with global privacy regulations.Kite IQ doesn't just categorize apps; it interprets them. \"For too long, advertisers have been forced to rely on generic store tags that say little about the real content or audience of an app,\" said Jason WilliamsCEO at Kidoz, \"Kite IQ advances our unique personal data-free capabilities by combining machine learning classifiers and semantic intelligence. We give brands a new level of control, context, and confidence in every impression thereby delivering higher value campaigns. Kite IQ will also provide details of the campaign to customers to prove value.\"\"Kite IQ delivers high-accuracy classification, empowering brands to align their campaigns with the right content and audience resulting in higher engagement and improved click-through rates driven by stronger contextual relevance. All of this is achieved while maintaining full compliance with global privacy standards like COPPA and GDPR.\" he added.The launch of Kite IQ, alongside the recently announced PRADO SDK, represents the culmination of a multi-quarter R&D investment in building Kidoz's next-generation technology stack. From AI-powered con...