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KeyBank and the Buffalo Sabres Announce 10-Year Extension of Arena Naming Rights Deal

BUFFALO, NY / ACCESS Newswire / August 7, 2025 / KeyBank KeyBank(NYSE:KEY) and theBuffalo Sabrestoday announced a 10-year extension of their arena naming rights deal. The contract, which is set to begin in 2026-27, will keep the KeyBank Center name ...

articleKeycorpAugust 7, 20254/company/keycorp/news/keybank-and-the-buffalo-sabres-announce-10-year-extension-of-arena-naming-rights-deal
KeyBank and the Buffalo Sabres Announce 10-Year Extension of Arena Naming Rights Deal

About this update from Keycorp

[{"type":"text","content":"BUFFALO, NY / ACCESS Newswire / August 7, 2025 / KeyBank","length":56,"tagName":"p"},{"type":"text","content":"KeyBank (NYSE:KEY) and the Buffalo Sabres today announced a 10-year extension of their arena naming rights deal. The contract, which is set to begin in 2026-27, will keep the KeyBank Center name in place through the 2035-36 season. KeyBank is the official and exclusive bank of the Buffalo Sabres.","length":297,"tagName":"p"},{"type":"text","content":""We are thankful for the support of KeyBank over the course of the last decade and look forward to the continued relationship with such a valued partner of the Buffalo Sabres," said Sabres Owner, CEO and President Terry Pegula. "We take great pride in our home arena bearing the name of an organization with such strong roots in the Western New York community and feel this partnership will continue to drive community impact for many years to come."","length":470,"tagName":"p"},{"type":"text","content":""We are thrilled to build upon our partnership with the Buffalo Sabres. This is an investment in Buffalo and reflects our commitment to this community," said KeyCorp Chairman and CEO Chris Gorman. "KeyBank and the Sabres will continue to drive Buffalo forward, creating opportunities and delivering on our purpose: to help our clients and communities thrive. We believe in Buffalo's future and are proud to carry it forward - together."","length":460,"tagName":"p"},{"type":"text","content":"In addition to the arena naming rights, the longstanding partnership between the Sabres and KeyBank will introduce KeyBank as the team's away helmet sponsor starting in the 2025-26 season. KeyBank's collaboration with the Sabres dates back to 2015 and reinforces the commitment of both organizations to the Western New York community.","length":342,"tagName":"p"},{"type":"text","content":"KeyBank and the Buffalo Sabres' dedication to giving back to the city of Buffalo and the greater Western New York region will continue with the introduction of the HocKey Assists Community Program. The mission of HocKey Assists is to inspire pride and possibility in the Western New York community. Through initiatives focused on education, small business growth and neighborhood engagement, this community program will empower and support youth, put a spotlight...

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